Field Marketing Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Oversee the completion of two in-flight programs: RCon (SWANA) and the Hero Summit user conference.

• Manage daily logistics for tradeshows and regional events, which includes handling booths, promotional items, accommodations, shipping, and on-site arrangements.

• Finalize the design for RCon, coordinate outreach before the event, oversee on-site logistics, and conduct follow-up activities post-show.

• Administer Hero Summit registration, engage with attendees, coordinate agenda logistics, liaise with vendors, execute on-site activities, and organize related offsite programming.

• Ensure that sales teams are well-prepared and supported during events.

• Collaborate with vendors and internal teams to provide consistent and professional event experiences.

• Travel to several key industry events each year.

• Take charge of planning and managing the annual tradeshow calendar and budget, which includes forecasting and reconciliation.

• Monitor leads, opportunities, and the pipeline influenced by events.

• Collaborate with sales and demand generation teams on post-event follow-up and reporting.

• Determine which events yield the best results and strategize future budget allocations accordingly.

• Support regional meetups and other field marketing initiatives.

• Report directly to the Head of Marketing as an individual contributor.

⛳️ Requirements

• 3 to 5+ years of experience in field marketing, events, or B2B marketing.

• Proven experience in supporting tradeshows and regional events.

• Ability to take over programs mid-execution and quickly acclimate.

• Experience directing contractors, agencies, or vendors to meet set deadlines.

• Comfortable working closely with sales teams.

• Highly organized and detail-oriented individual.

• Familiarity with HubSpot and project management tools.

• Willingness and capacity to travel approximately 10–15% for industry events, including occasional multi-day trips.

• Preferred experience in SaaS or vertical SaaS environments.

• Experience in organizing customer or user conferences is preferred.

• Background in tracking event impact on the sales pipeline is preferred.

• Industrial, logistics, or operational B2B experience is preferred.

• Direct responsibility for the execution of tradeshows or regional events, encompassing planning, logistics, and on-site execution.

• Collaboration with sales teams on event-related activities, including pre-event planning and post-event follow-up.

• Management of external vendors, agencies, or contractors to ensure events meet specified deadlines.

🏝️ Benefits

• Competitive salary and benefits package.

• Remote-first flexibility with a distributed team across the United States.

• Paid time off and holidays.

• A culture that emphasizes work-life balance and sustainability.

• Team connection fostered through virtual collaboration and occasional in-person offsite gatherings.

• Opportunity to make a significant impact in a critical, underserved industry.

• Collaborative, fast-paced environment focused on continuous learning and growth.