Fashion Advertising Specialist, Client Experience

This is a fully remote position, open to applicants in Colombia, +1 more country.

📋 Description

• Assist in the execution and performance of paid advertising campaigns across the entire client portfolio.

• Collaborate with leading Strategists or autonomously manage the end-to-end strategy for select key clients.

• Oversee reporting, optimizations, routine campaign management, budget allocation, pacing, and performance tracking.

• Ensure accurate setup, tracking, naming conventions, and thorough quality assurance across Meta, Google, TikTok, and other paid advertising platforms.

• Implement and enhance paid advertising programs from start to finish, including ad creation, reporting, pacing, and continuous monitoring.

• Identify opportunities for growth, formulate test hypotheses, and propose data-driven optimizations aligned with client objectives.

• Uphold client goals, limitations, and brand nuances in both strategic and executional decisions.

• Manage client testing roadmaps, outline next steps, and prioritize experiments.

• Ensure timely launches of campaigns, updates, and essential deliverables.

• Compile and present performance reports and recaps using compelling data storytelling techniques.

• Utilize Power Digital’s Nova ecosystem, which includes Power Circuit and nova Creative Affinity.

• Introduce innovative ideas, efficiencies, frameworks, and improvements to processes.

• Employ AI technologies to enhance efficiency, performance analysis, and operational workflows.

• Achieve KPIs, including $20K revenue per employee and a 90% client retention rate.

⛳️ Requirements

• 1-2 years of experience in digital marketing.

• Over 1 year of experience in Direct Response marketing, particularly in E-Commerce; experience in Lead Generation and B2B is advantageous.

• More than 1 year of hands-on experience with Meta or Google Ads for direct response campaigns; familiarity with additional platforms (e.g., TikTok Ads, LinkedIn Ads, Pinterest Ads) is a plus.

• At least 1 year of experience leading paid advertising strategy for direct response marketing initiatives.

• Minimum of 1 year of experience with Google Analytics and Shopify; experience with other technical platforms is a bonus.

• 1 year of client-facing experience and communication management.

• Strong Excel skills with a solid understanding of advanced features.

• Excellent data analytics capabilities.

• Highly reliable, self-motivated, energetic, with a positive attitude and proficient organizational and time management skills.

• An entrepreneurial mindset with a passion for problem-solving, continuous learning, and personal growth.

• Advanced proficiency in spoken and written English is required.

🏝️ Benefits

• Comprehensive health and wellness programs.

• Opportunities for professional development and growth.

• A dynamic and supportive work environment.

• Flexible work arrangements.