Events Manager, B2B Commercial Marketing

This is a fully remote position, open to applicants in United States.

📋 Description

• Develop and implement a variety of in-person and virtual events that align with business growth and pipeline goals.

• Formulate event strategies that enhance demand generation, brand visibility, customer engagement, and sales initiatives.

• Spot opportunities to enhance event effectiveness and bolster commercial marketing efforts.

• Oversee the comprehensive execution of events, handling logistics, vendor partnerships, contracts, budgets, timelines, and on-site coordination.

• Supervise event planning processes to guarantee seamless delivery and outstanding attendee experiences.

• Collaborate with both internal and external stakeholders to ensure all event elements are delivered on time and within budget.

• Work closely with Commercial Marketing, Solution Marketing, Brand & Design, and Sales teams to ensure alignment on event objectives and messaging.

• Partner with stakeholders to create integrated event plans and accompanying marketing activities.

• Act as the central point of coordination among teams involved in event planning and execution.

• Design executive-level agendas, customer engagements, and event experiences that highlight Conduent's solutions and business impact.

• Support flagship programs, industry conferences, and strategic client gatherings.

• Ensure that all experiences reflect Conduent's brand standards and value proposition.

• Collaborate with marketing teams to drive attendance, foster audience engagement, and manage post-event follow-up activities.

• Assess event effectiveness using key performance indicators such as attendance, engagement, Sales Accepted Leads (SALs), and pipeline influence.

• Offer insights and recommendations for continuous enhancement of event performance and ROI.

• Create scalable processes, playbooks, and best practices to boost efficiency and consistency across the events portfolio.

• Identify opportunities to streamline execution and improve attendee experiences.

• Maintain event governance and operational excellence across all programs.

⛳️ Requirements

• 7+ years of experience in B2B event management, ideally in enterprise services, technology, or business services settings.

• Demonstrated success in managing intricate, multi-stakeholder events and executive-level experiences.

• Exceptional project management and organizational abilities, with the capacity to handle multiple events concurrently.

• Experience in aligning events with demand generation, lead generation, and pipeline objectives.

• Outstanding communication, collaboration, and stakeholder management skills.

• Familiarity with CRM systems, marketing automation platforms, and event management tools.

• Keen attention to detail and the capability to thrive in a fast-paced, deadline-driven environment.

• Willingness to travel as necessary to support event execution.

🏝️ Benefits

• Health & Welfare Benefits: Comprehensive plans tailored to your needs, effective from day one.

• Retirement Savings: Robust programs to help you secure your financial future.

• Employee Discounts: Access to a wide range of discounts on merchandise, services, travel, and more.

• Career Growth Opportunities: Paths for advancement within a global organization.

• Paid Training: Learn while you earn with award-winning learning platforms.

• Paid Time Off: Competitive PTO packages to help you recharge.

• Great Work Environment: Join an award-winning culture that values diversity and inclusion.