Event Marketing Lead

This is a fully remote position, open to applicants in Alabama, +32 more states.

📋 Description

• Take ownership of Clarasight's field marketing events from inception to post-event analysis.

• Develop and oversee a comprehensive calendar of field events such as dinners, roundtables, conferences, and customer summits.

• Act as the main liaison for vendors, venues, and partners associated with Clarasight events.

• Identify venues and negotiate contracts related to vendors, catering, audiovisual services, and production.

• Oversee registration processes, travel arrangements, run-of-show, on-site staffing, and execution on the day of the event.

• Create and manage event budgets, monitor expenses, and report on ROI and pipeline effects to Sales and Marketing leadership.

• Represent Clarasight at industry conferences and trade shows, handling booth logistics, sponsorships, and on-site staffing.

• Collaborate with Sales on account-based field events that align with pipeline and revenue objectives.

• Manage the field event calendar across various regions, prioritizing based on pipeline stage and account tier.

• Travel to on-site events as necessary, approximately 30–40% of the time.

⛳️ Requirements

• A minimum of 5 years of experience in event management, preferably in a B2B SaaS or similarly dynamic environment.

• Proven experience in negotiating contracts with vendors and venues.

• Experience in independently managing all aspects of event logistics and operations from planning through to on-site execution.

• Strong budget management skills with a proven ability to demonstrate ROI.

• Willingness to travel frequently for on-site event support.

• Capability to manage multiple events concurrently without overlooking details.

• Preferred: Experience in conducting account-based field events linked to a sales pipeline.

• Preferred: Familiarity with platforms such as Splash, Bizzabo, or Cvent.

• Preferred: Background in enterprise software, fintech, or travel technology.

• Preferred: Experience working with AI systems and using human judgment to assess automated outputs.

• Ability to answer questions regarding employment visa sponsorship.

🏝️ Benefits

• Competitive salary and performance-based bonuses.

• Comprehensive health, dental, and vision insurance.

• Flexible working hours and remote work options.

• Opportunities for professional development and career growth.

• A dynamic and collaborative work environment.