
Email Marketing Assistant
Posted 1 day ago

Posted 1 day ago
This is a fully remote position, open to applicants in Canada.
• Assist in crafting compelling email content that aligns with the brand's voice and campaign goals.
• Prepare creative briefs for design and content teams.
• Coordinate campaign assets and facilitate the review and approval process with stakeholders.
• Construct and quality assure email campaigns in Klaviyo, ensuring links, personalization, segmentation, images, and mobile responsiveness are optimal.
• Review campaign previews across various devices and inboxes prior to deployment.
• Schedule and launch email campaigns in accordance with the marketing calendar.
• Ensure that campaigns adhere to brand, legal, and accessibility standards.
• Assist in drafting SMS content that aligns with campaign messaging and brand tone.
• Prepare SMS creative briefs when necessary.
• Build SMS campaigns and flows in Klaviyo with team guidance.
• Schedule SMS campaigns, ensuring accurate audience targeting.
• Conduct quality assurance on SMS campaigns before their launch.
• Compile weekly performance reports for SMS and email campaigns.
• Assist in reviewing A/B test outcomes and documenting insights.
• Monitor metrics such as open rates, click rates, conversions, unsubscribe rates, and revenue.
• Support the identification of testing and optimization opportunities.
• Maintain the email and SMS marketing calendar.
• Collaborate with Creative, Merchandising, and Marketing teams to keep campaigns on track.
• Track campaign assets and approvals ahead of launch deadlines.
• Maintain documentation, checklists, and marketing processes for campaigns.
• Internship experience, recent graduate, or 0–1 year of experience in email marketing, digital marketing, ecommerce, or a similar field.
• Interest in email marketing and lifecycle marketing; experience with Klaviyo is a plus but not mandatory.
• Strong writing, proofreading, and communication abilities.
• Exceptional attention to detail and a passion for quality assurance.
• Highly organized, capable of managing multiple deadlines effectively.
• Eager to learn in a dynamic ecommerce setting.
• Proficient with Google Workspace (Docs, Sheets, Slides).
• Familiarity with Klaviyo or another email marketing platform.
• Basic knowledge of A/B testing or campaign reporting.
• Interest in ecommerce or direct-to-consumer brands.
• Basic HTML/CSS knowledge for emails is considered an asset.
• Full-time employment.
• Training and development opportunities for driven, motivated individuals.
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Genesis Tech
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