Email Developer

This is a fully remote position, open to applicants in New York.

📋 Description

• Design, implement, execute, schedule, and assess email campaigns across various platforms and brands.

• Create intricate and tailor-made HTML/CSS email code.

• Develop templates from the ground up, adjust existing designs, and resolve coding issues.

• Offer technical support on automation and personalization utilizing advanced coding and scripting techniques.

• Produce responsive, modular HTML, CSS, and Liquid templates by leveraging data sources, logic, and segmentation.

• Construct customer experience and journey flows based on rules, logic, and segmentation criteria.

• Utilize AI-assisted development tools for coding, testing, troubleshooting, and architectural improvements.

• Oversee the complete email production process, including coding, development, deployment, and campaign evaluation using major ESPs.

• Engage in QA/QC for campaigns, ensuring links, spelling, products, content, and details are accurate.

• Coordinate campaign assets, reviews, and approvals with account managers and cross-functional teams.

• Collaborate with merchandising and marketing teams regarding campaign schedules.

• Utilize and create custom segments for email distribution.

• Work alongside marketing and data analytics teams on custom segmentation beyond ESPs.

• Address technical challenges related to email campaigns and CRM initiatives.

• Provide mentorship on coding standards and conduct code reviews.

⛳️ Requirements

• Over 5 years of practical coding and email production experience within enterprise-level Marketing Automation platforms/Email Service Providers.

• Proficient in HTML, CSS, and liquid scripting or AMPscript.

• In-depth understanding of dynamic personalization and audience segmentation.

• Familiarity with ETL data files and data exchanges, including JSON and APIs in Marketing Automation Platforms/ESPs.

• Experience with project management tools, such as JIRA.

• Awareness of current email inbox developments, code standards, and industry benchmarks.

• Capability to work both independently and collaboratively.

• Competence in managing multiple deadline-driven projects simultaneously in a fast-paced setting.

• Exceptional verbal and written communication abilities.

• Strong technical/mathematical skills along with excellent proficiency in Excel.

• Knowledge of debugging methods and browser developer tools.

• Experience with cross-device, browser, and OS coding strategies for responsive emails.

• Proficient in using Microsoft Word, PowerPoint, Excel, and Outlook.

• Bachelor’s degree or an equivalent combination of education and experience.

• Familiarity with version control systems such as Git, SVN, GitLab, GitHub, or Bitbucket.

• Exposure to TypeScript, Python, or Rust.

• Experience collaborating with Figma or UX/UI teams.

• Understanding of VML.

• Preferred experience in the retail, entertainment, sports, or travel sectors.

• Experience with Adobe Analytics, Google Analytics, and other marketing automation tools.

• Understanding of CAN-SPAM regulations and email best practices.

• Previous experience as a Front End Developer.

🏝️ Benefits

• Medical, Dental & Vision coverage.

• 401k Matching.

• Short-Term Disability benefits.

• Long-Term Disability (Company Paid).

• Company Paid Basic Life and AD&D insurance.

• Additional Voluntary Benefits available.

• Flexible Work Arrangements.

• 3 Weeks of PTO plus 5 Personal Days.

• Paid Holiday Break from Christmas to New Year.

• Paid Holidays throughout the year.

• Access to Fitness Centers (location dependent).

• Annual Day of Giving initiative.

• $1000 per year in Tickets-At-Work gift cards for full-time employees.

• Performance Bonus opportunities.