Director, US Insights and Market Development

📋 Description

• Create and implement comprehensive market research strategies to support pre-commercialization efforts, readiness for launch, go-to-market planning, and brand development.

• Take the lead in the annual insights generation strategy that aligns with brand plan goals, key strategic decisions, and critical success factors (CSFs).

• Act as a senior strategic partner to the Commercial team by framing and addressing impactful business questions related to brand strategy, execution, and investment decisions.

• Design both qualitative and quantitative primary market research involving healthcare professionals (HCPs), patients, caregivers, and other relevant stakeholders.

• Ensure alignment of insights across analytic functions, particularly as they inform forecasting, providing senior leadership with a consistent and clear understanding of market opportunities.

• Oversee external research agencies, manage budget allocations, and appropriately scale market research efforts to inform business decisions.

• Act as a trusted advisor regarding the impartial voice of the customer.

• Create and present actionable insight summaries to senior leadership to shape critical decisions, utilizing storytelling skills to convert complex and technical findings into straightforward, actionable recommendations.

• Initiate and lead projects aimed at leveraging AI in market research, data analytics, key performance indicators (KPIs), and other pre-launch and launch activities.

• Develop and maintain dashboards, KPIs, and reporting tools that enhance visibility into performance and effectiveness.

• Examine and synthesize complex datasets to produce actionable insights that guide marketing and customer engagement strategies.

• Identify performance gaps and propose optimal, data-driven actions and improved strategies.

• Proactively and independently manage tasks as needed, while effectively collaborating to drive transformation within a growing organization.

• Cultivate robust project management capabilities, with experience in structuring projects, directing cross-functional accountability, and facilitating productive meetings and timely deliverables.

⛳️ Requirements

• A BA/BS in a quantitative field is required, such as Mathematics, Statistics, Engineering, or Economics. An MS and/or MBA is highly preferred.

• At least 10 years of progressive experience in a pharmaceutical or biotech setting, or management consulting, focusing on market research/data science roles, with substantial experience leading market research on pre-launch and in-line products in competitive landscapes.

• Demonstrated success across strategic analytics functions, including secondary data analysis, data science, market research, commercial analytics, and management consulting.

• Experience in dermatology or atopic dermatitis is preferred.

• Proven experience in developing analytic plans and leading research projects is required.

• This position requires up to 20% travel, including mandatory in-person attendance at All Hands meetings held biannually. Additional travel may be necessary for key team meetings and medical or industry conferences in both the US and Europe.

🏝️ Benefits

• A vibrant culture rooted in our C.O.R.E. values: Caring, Original, Resilient, and Egoless.

• Opportunity to thrive in a fast-paced, highly dynamic environment where you can influence company culture, take on various roles, and learn quickly.

• Competitive compensation and benefits package, including base salary, performance bonuses, equity grant opportunities, and comprehensive health, welfare, and retirement benefits.

• Generous time off policy, including three weeks of PTO, two company-wide shutdowns each year, and dedicated paid sick leave.

• Commitment to your professional growth, providing access to resources that support your development.

• Apogee hosts regular in-person all-team meetings to foster relationships and collaboratively solve problems.