Director, Product Marketing

📋 Description

• Take ownership of the comprehensive messaging framework for iiQ.

• Spearhead the development of iiQ’s narrative as we transition towards the agentic operations platform positioning.

• Refine the positioning for our Enterprise IT tier, Facilities, and additional product lines.

• Ensure that every customer-facing asset conveys a clear, consistent, and engaging voice.

• Establish and implement a repeatable methodology for product launches.

• Direct the go-to-market strategy for new product launches, significant releases, and AI-enhanced capabilities.

• Create and lead a competitive intelligence function that provides Sales, Product, and leadership with a comprehensive view of the market.

• Collaborate with RevOps and Product to develop pricing and packaging strategies.

• Build and oversee iiQ’s analyst relations program.

• Lead and mentor a team of three product marketers.

⛳️ Requirements

• 10 to 15 years of experience in product marketing within B2B SaaS, with a minimum of 3 years in leadership roles developing product marketing teams.

• A strategic thinker capable of crafting a company narrative and translating it into actionable work that drives business results.

• Ability to build trust across product, sales, customer success, the executive team, and the marketing team.

• Experience in establishing product launch processes from inception.

• Proven leadership skills while still being hands-on when necessary.

• Ability to provide solutions rather than just identify problems.

• Excellent written and verbal communication abilities.

• Familiarity with AI as both a product category and a resource for contemporary marketing teams.

• A genuine passion for K-12 education.

🏝️ Benefits

• Medical

• Dental

• Vision

• Life insurance

• 401k match

• Paid-time off (PTO)