Director of Performance Marketing, Sales

This is a fully remote position, open to applicants in United States.

📋 Description

• Recruit, hire, onboard, coach, and cultivate a team of Senior Performance Marketing Sales Consultants.

• Foster a culture that emphasizes curiosity, consultative selling, continuous learning, and client success.

• Conduct regular one-on-one coaching sessions focused on discovery, strategic thinking, proposal development, and client communication.

• Observe sales calls and provide actionable feedback to enhance effectiveness.

• Develop career paths and growth strategies for each team member.

• Maintain transparent performance expectations and accountability throughout the organization.

• Ensure consultants consistently apply Audiohook's consultative sales methodology.

• Review discovery processes, proposals, implementation plans, and go-live strategies to guarantee quality and consistency.

• Engage in strategic client meetings when executive support or additional expertise is required.

• Assist consultants in navigating complex opportunities, commercial negotiations, and implementation challenges.

• Ensure opportunities are appropriately qualified before advancing through the sales process.

• Enhance win rates by reinforcing sales methodology instead of increasing sales pressure.

• Take ownership of pipeline quality, forecasting accuracy, and overall sales organization performance.

• Monitor pipeline health, conversion rates, sales cycle duration, and deal quality.

• Identify trends, bottlenecks, and opportunities for process enhancement.

• Create quarterly business plans and resource recommendations.

• Collaborate with executive leadership to establish targets, territories, and organizational priorities.

• Act as the primary liaison between Sales and Leadership.

• Continuously refine the client handoff process from signed agreement through implementation.

• Work with Product and Engineering to enhance technical implementation workflows.

• Partner with Client Success to minimize churn by improving expectation management during the sales process.

• Ensure that feedback from prospects and clients is integrated into product, process, and messaging improvements.

• Continuously enhance Audiohook's consultative sales methodology.

• Develop training programs, playbooks, proposal templates, discovery frameworks, and objection-handling resources.

• Improve qualification standards and refine ideal client profile definitions.

• Standardize best practices in campaign planning, attribution education, implementation planning, and commercial structuring.

• Drive consistency across every stage of the client buying journey.

⛳️ Requirements

• 8+ years of experience in digital advertising, performance marketing, affiliate marketing, ad tech, martech, media sales, or related fields.

• 3+ years of experience leading high-performing consultative sales teams.

• Proven success in coaching sellers through intricate solution-based sales cycles.

• Strong grasp of digital marketing strategies across paid search, paid social, affiliate marketing, attribution, customer acquisition, and performance measurement.

• Experience in building scalable sales processes and developing high-performing sales teams.

• Outstanding coaching, communication, and leadership abilities.

• Strong analytical skills, with experience in utilizing pipeline metrics to enhance organizational performance.

• Experience leading teams that sell performance marketing solutions, marketing technology, affiliate marketing partnerships, advertising technology, SaaS platforms, digital media, and data and measurement platforms.

• Experience working with mid-market and enterprise advertisers, agencies, affiliate networks, marketing technology providers, and performance-driven brands.

• Working knowledge of conversion attribution, pixel-based tracking, server-to-server integrations, affiliate platform integrations, marketing measurement, customer acquisition strategy, marketing analytics, campaign implementation planning, and marketing technology ecosystems.

🏝️ Benefits

• None specified