Director, Luxury Hospitality & Wellness Sales – Pilates Commercial

This is a fully remote position, open to applicants in Alabama, +36 more states.

📋 Description

• Take ownership of and develop the luxury hospitality sector from inception — identifying, targeting, and securing high-value hotel, resort, and spa accounts across North America and key international markets.

• Position iFIT Pilates as the go-to reformer solution for premium fitness and wellness amenities at four- and five-star properties, destination spas, and luxury resort brands.

• Create and oversee a pipeline of flagship accounts that could serve as showcase installations and reference sites for iFIT's hospitality go-to-market strategy.

• Proactively influence the product roadmap and marketing strategy based on buyer requirements, competitive actions, pricing insights, and emerging trends.

• Build and maintain relationships with C-suite and VP-level executives across prominent hospitality brands, spa management firms, and wellness real estate developers.

• Represent iFIT at leading wellness, hospitality, and Pilates industry events — enhancing brand visibility and deal flow in the most impactful channels.

• Promote subscription-based sales models alongside hardware, ensuring successful customer adoption and sustained growth across the user base.

⛳️ Requirements

• Bachelor's degree in Business, Hospitality Management, Marketing, or a related field.

• Over 7 years of sales experience, with substantial time dedicated to selling in luxury hospitality, premium spa, or high-end wellness settings.

• Proven track record of opening new verticals and successfully closing complex, multi-stakeholder deals at premium price points.

• Authentic, well-practiced knowledge of Pilates, including reformer methodology, studio culture, instructor community, and the competitive landscape of Pilates equipment.

• Experience with CRM tools; Salesforce preferred.

• Authorized to work in the United States without the need for sponsorship.

🏝️ Benefits

• Competitive salary and commission structure.

• Comprehensive health benefits including medical, dental, and vision coverage.

• Opportunities for professional development and career advancement.

• Employee discounts on products and services.