Director, International Communications

This is a fully remote position, open to applicants in Mexico.

📋 Description

• Oversee Instructure's communication strategy across prominent markets in EMEA, Latin America, and Asia Pacific.

• Craft the communications narrative and messaging pillars, implementing them throughout international markets.

• Merge public relations and communications with established marketing strategies, while innovating new methods to engage each market from a PR and communications standpoint.

• Responsible to region-specific marketing leaders to incorporate communication campaigns and strategies that align with their strategic objectives.

• Collaborate with international spokespeople and regional teams to identify industry trends and establish thought leadership.

• Utilize byline articles and interviews to convey core messages and enhance customer stories in key markets.

• Localize and manage the distribution of global announcements.

• Cultivate strong relationships with journalists, market research analysts, and influencers.

• Advise international spokespeople on proactive and reactive crisis management and issue response.

• Work with PR agencies and initiate outreach independently to secure media placements in trade, general, and business press.

• Collaborate with the international editorial team and oversee the regional press and media resources sections on the Instructure website.

• Generate quarterly share of voice and earned media reports.

• Draft, monitor, and assess OKR (Objectives, Key Results) progress throughout the year.

⛳️ Requirements

• Bachelor’s degree in business, communications, or a related discipline.

• Over 10 years of experience in corporate communications, strategic communications, public relations, or analyst relations, including senior leadership positions.

• Complete fluency and a strong command of English are essential. You will lead all meetings, communications, strategic plans, and messaging primarily in English.

• A proactive self-starter who effectively integrates PR and communications into existing marketing strategies and devises innovative methods to engage the market.

• Demonstrated success in establishing and managing communications programs across EMEA, Latin America, and Asia Pacific markets.

• Extensive expertise in public relations, social media, and message development.

• Strong collaborative skills, with the capacity to work within a highly matrixed organization and drive tangible business results.

• Excellent communicator who articulates complex ideas and data clearly in both written and spoken formats for diverse audiences.

• Cross-functional leadership abilities, with the discernment to set strategy and the readiness to execute when required.

• Highly motivated and adaptable to evolving market and organizational demands.

• Proven ability to organize initiatives into clear documentation and create systems that prioritize and address a wide array of tasks.

• Experience managing crisis and issues in international markets.

• Fluency in Spanish is strongly preferred.

🏝️ Benefits

• Competitive compensation, with all full-time employees participating in our ownership program – because everyone should have a stake in our success.

• Flexible work culture. Our remote, hybrid, and in-office collaboration spaces vary by role, team, and location.

• Generous time off, including local holidays and our annual “Dim the Lights” period in late December, when teams are encouraged to take a step back and recharge based on departmental needs.

• Comprehensive wellness programs and mental health support.

• Learning and development resources, including professional development tools and tuition reimbursement, to support your growth.

• The technology and tools necessary for you to perform your best work.

• Motivosity employee recognition program.

• A culture that emphasizes inclusivity, support, and meaningful connection.