Director, Commercial

📋 Description

• Collaborate directly with dedicated main house wholesalers to nurture a strategic relationship at a higher organizational level within the wholesaler's structure.

• Utilize a strategic and forward-thinking approach to enhance AB’s role and visibility among wholesalers within your designated market.

• Assist wholesalers while driving commercial ownership and providing strategic oversight of the annual business plan.

• Develop robust business relationships with key wholesalers and internal stakeholders, ensuring alignment between company objectives and customer goals.

• Supervise the development of the Commercial plan, Wholesaler Joint Business Plans (WJBP), and essential Commercial processes, which include but are not limited to: pricing strategy development & price increase sell-in, Cents per case audits, and Forecasting Reviews.

• Manage comprehensive Wholesaler Management and relationships, which involve Wholesaler planning & performance routine meetings (innovation, channel, and non-alc), Trimester planning & strategy execution, and AOE & WEA evaluations.

• Oversee and take ownership of the Sales, Share, and Financial performance of dedicated wholesalers.

• Deliver regular report-outs during the Sales Performance Reviews with senior management.

• Comprehend market dynamics and industry-specific trends to provide new insights and solutions that drive results and foster future growth.

• Possess a complete understanding and capability to leverage available tools for strategic business oversight: Power BI, Circana/IRI, BIR, RMIS, etc.

• Support and manage pilot projects on an ad-hoc basis.

⛳️ Requirements

• A Bachelor’s Degree is highly preferred.

• 5+ years of Sales and/or Marketing experience, preferably in the beverage or consumer packaged goods sector; possesses comprehensive knowledge of company products and industry best practices.

• Capability to comprehend and formulate strategic direction and plans to achieve results.

• Strong leadership abilities with a talent for developing and engaging individuals to create a high-performance sales team.

• Excellent internal and external customer service and communication skills.

• Proven track record of cultivating and maintaining relationships with employees, customers, and all external partners.

• Ability to excel in a competitive and dynamic work environment, demonstrating exceptional time management skills.

• Highly self-motivated and results-driven, with the skill to influence and negotiate effectively with partners.

🏝️ Benefits

• Health benefits, including Medical, Dental, Vision, Wellness, and Tax-Advantaged Savings and Spending Accounts.

• Life Insurance and Disability Income Protection.

• Generous Parental Leave and FMLA policies.

• 401(k) Retirement Savings options with a company matching contribution.

• Opportunity to work in a fast-paced environment among a team of owners.

• Free Beer!