Director, Cardiometabolic Health Product Marketing

This is a fully remote position, open to applicants in California, +2 more states.

📋 Description

• Drive the strategy for the entire cardiometabolic suite, encompassing diabetes, hypertension, prediabetes, weight management, cholesterol, and GLP-1 programs.

• Manage a team of 2-3 product marketers while collaborating with product, clinical, and commercial teams.

• Take ownership of positioning, go-to-market (GTM) strategy, and sales enablement for all stakeholder audiences.

• Collaborate with cardiometabolic product and commercial leadership to define portfolio strategy and GTM planning.

• Contribute to the development of product and GTM roadmaps by identifying market gaps and understanding customer needs.

• Lead the packaging and pricing strategies for cardiometabolic products.

• Manage the positioning and messaging for the cardiometabolic suite.

• Oversee the complete GTM launches for new cardiometabolic products.

• Serve as the primary point of contact for product marketing within the cardiometabolic suite.

⛳️ Requirements

• Over 10 years of experience in B2B marketing, with at least 5 years in Healthcare & Life Sciences (preferred backgrounds include pharma, health plans, PBMs, or virtual care/digital health).

• A minimum of 3 years of experience in managing and developing marketing talent, with a proven history of building and leading high-performing teams.

• Demonstrated expertise in product marketing, including buyer research and insights, messaging and positioning, GTM planning, product launches, sales enablement, and content marketing.

• Proven capability to produce high-quality content such as presentations, product guides, web content, and other resources that support sales enablement.

• Experience in establishing KPIs and measurement plans to evaluate marketing execution.

• Ability to inspire, influence, and communicate effectively at all management levels while juggling multiple priorities in a fast-paced, high-growth environment.

• Bachelor’s degree in a relevant field.

🏝️ Benefits

• Competitive salary with a substantial annual cash bonus.

• Equity grants.

• Remote-first work-from-home culture.

• Flexible Time Off to allow you to rest, recharge, and connect with loved ones.

• Generous parental leave.

• Health, dental, and vision insurance, along with above-market employer contributions.

• 401k retirement savings plan.

• Lifestyle Spending Account (LSA).

• Mental Health Support Solutions.

• ...and more!