
Direct Response Creative Strategist
Posted 4 days ago

Posted 4 days ago
This is a fully remote position, open to applicants in Ireland.
• Evaluate performance, brainstorm advertising angles and variations for hooks, and draft new briefs weekly for the editing team.
• Take charge of the creative strategy for brand partners, including a dynamic strategy document that tracks angles, performance, and upcoming tests.
• Keep an eye on platform trends, successful ad formats, and policy updates, translating them into actionable account concepts.
• Manage 3–5 brand partners simultaneously and create new successful advertisements.
• Collaborate closely with brand partners, growth teams, design teams, and editors.
• A minimum of 2 years of experience in digital marketing.
• A solid understanding of paid media and content that drives conversions.
• Capability to brainstorm advertising angles and concepts and bring them to fruition.
• Detail-oriented, organized, and adept at managing multiple projects at once.
• An eagerness to learn and the ability to give and receive constructive feedback.
• Comfortable sharing insights with team members and clients.
• A passion for creative strategy and keeping up-to-date with effective practices.
• Availability to work during US hours.
• Availability for calls typically scheduled between 12pm–6pm EST on weekdays.
• Regular creative reviews, direct feedback, and opportunities for advancement into senior roles.
• Weekly team check-ins, creative evaluations, and training sessions.
• Generous paid time off and benefits policy.
• Fully remote position.
• Competitive salary in USD.
• Paid take-home assignment.
Tinuiti
Stanley Black & Decker, Inc.
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