Digital Marketing Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Utilize Claude on a daily basis to enhance copywriting, campaign materials, and design production across various channels.

• Monitor and enhance AI-driven search visibility using Profound (AEO/GEO).

• Extract insights from sales calls in Gong AI to refine messaging and guide content and campaigns.

• Assist with website development and updates in Sanity and Vercel.

• Strategize, create, and launch paid social media campaigns across platforms including LinkedIn, YouTube, Reddit, X, and Facebook.

• Develop and perform quality assurance on ad creatives, copy, target audiences, and targeting strategies; track spending, pacing, and performance metrics.

• Support paid search campaigns by overseeing setup, quality assurance, and optimization efforts.

• Contribute to on-page SEO and enhance content optimization.

• Track keyword and campaign performance while identifying opportunities for optimization.

• Maintain, update, and conduct quality assurance on website and campaign landing pages in Sanity and Vercel.

• Collaborate with design and content teams to ensure pages align with brand standards and are focused on conversion.

• Assist with testing and optimization efforts to boost page performance and conversion rates.

• Manage UTMs, tags, and tracking links effectively.

• Aid in monthly and quarterly performance reporting initiatives.

• Collaborate with Growth Marketing, Product Marketing, Events, and Content teams on integrated campaigns.

• Work alongside design to request assets and organize marketing assets, messaging, and templates.

⛳️ Requirements

• A minimum of 4 years of experience in digital marketing, ideally in B2B SaaS, technology, or cybersecurity sectors.

• Familiarity with AI tools such as Claude, ChatGPT, Gong AI, Canva, or similar platforms.

• Hands-on experience across two or more digital marketing channels.

• Some experience with paid advertising platforms like LinkedIn Ads or Google Ads.

• Ability to work across various channels and adapt to shifting priorities.

• Exceptional copywriting and editing capabilities.

• Knowledge of website management, CRM systems, and analytics tools.

• Self-starter attitude, curiosity, and willingness to learn new channels and tools.

• Strong communication skills with the ability to excel in a fast-paced environment.

• Bonus: hands-on experience with YouTube or Reddit.

• Bonus: background in paid search, SEO, or GEO/AEO tools such as Profound.

• Bonus: experience in website or landing page management, preferably with Sanity.

• Bonus: experience in short-form video and visual content creation or editing.

• Bonus: interest in cybersecurity, network security, or enterprise IT.

🏝️ Benefits

• Competitive salary and performance-based bonuses.

• Opportunities for professional development and growth.

• Flexible work environment with remote options.

• Comprehensive health, dental, and vision insurance.

• Generous paid time off and holiday schedule.