Digital Marketing Manager

This is a fully remote position, open to applicants in Canada.

📋 Description

• Take ownership and enhance Paid Media Programs.

• Improve Website Performance.

• Work collaboratively with the Marketing & Revenue Team.

⛳️ Requirements

• Over 5 years of experience managing significant B2B SaaS paid media budgets with proven results—specific expertise in generating pipeline through Google Ads, LinkedIn, and Meta is crucial. Be prepared to present performance metrics.

• Direct involvement with AI-driven marketing processes—ad copy generation, audience modeling, bid optimization, and large-scale creative testing.

• Advanced proficiency in Google Ads, LinkedIn Campaign Manager, Meta Ads Manager, GA4, GTM, and SFDC reporting.

• Hands-on experience with B2B intent platforms (such as 6sense, Demandbase, or similar) to create targeted account-based campaigns in close collaboration with Sales.

• Capability to analyze beyond basic reporting—understand multi-touch attribution, journey-aware bidding signals, and predictive analytics to make informed budget decisions.

• Strong grasp of CMS management, landing page builders (e.g., Unbounce, Webflow), and best practices for conversion rate optimization.

• Proficient in linking digital spending directly to pipeline and closed-won revenue; you communicate fluently with Sales and RevOps, not just marketing.

• A proactive approach and willingness to experiment in a rapidly evolving environment where AI tools and buyer behaviors are constantly changing.

🏝️ Benefits

• Generous paid time off (PTO).

• Additional 5 days off for training purposes.

• Flexible work schedules available.

• Opportunities for remote work.

• Appspace Quiet Fridays (No non-essential internal meetings scheduled).

• Paid company holidays.

• Medical, dental, and vision coverage provided.

• Continuous training opportunities offered.

• Gym membership reimbursement.

• Mental health resources accessible.

• Fully paid maternity and parental leave program.