Demand Generation Manager – B2B SaaS

This is a fully remote position, open to applicants in Florida, +1 more state.

📋 Description

• Designing and implementing demand generation initiatives that establish a qualified B2B pipeline and transition it to finalized revenue. You will have specific targets, along with the autonomy and budget necessary to achieve them.

• Direct management of the HubSpot platform. You will be responsible for architecting and executing campaigns, programs, workflows, nurture sequences, lead scoring, routing, and reporting.

• Development and execution of channel strategies across effective mediums: paid media, LinkedIn advertisements, email initiatives, content, webinars, and events.

• Providing reports that connect marketing activities to pipeline and revenue, which will be shared directly with leadership.

⛳️ Requirements

• Demonstrated, measurable success in building a B2B pipeline that leads to closed revenue. As a benchmark, you have generated a minimum of $3M in pipeline that translates to approximately $1M in marketing-sourced revenue, and you can clearly explain your methodology and attribution.

• Extensive hands-on experience with HubSpot. You have personally set up campaigns, workflows, nurture programs, scoring, and routing; you built it rather than just utilized it.

• Currently functioning at the manager or senior manager level, ready to assume full responsibility for a demand generation function.

• Comfort in a streamlined environment where you plan, build, and execute independently.

🏝️ Benefits

• Competitive salary and performance-based incentives.

• Opportunity for professional growth and development.

• Flexible work arrangements and a supportive team culture.