
CRO, Website Manager
Posted Jul 24

Posted Jul 24
This is a fully remote position, open to applicants in Germany.
• You maximize the value derived from our website traffic.
• You analyze where potential customers drop off in the conversion funnel, generate test hypotheses, and implement the results independently in Webflow.
• You collaborate closely with the Design, IT, and SEO teams.
• You take ownership of our website and manage the conversion rate as your primary performance metric.
• You create hypotheses and set up A/B tests.
• GA4 serves as your main source of data.
• You independently construct and maintain web pages, CMS collections, and interactions within Webflow.
• You also directly implement technical SEO requirements on the website.
• You have previously developed your own Webflow project and can present it to us.
• A/B testing is more than just a buzzword for you: you understand when results are statistically significant and when a test should run for a longer duration.
• GA4, Hotjar, and funnel data are not just figures to you; they inform your decision-making process.
• You regularly utilize AI tools, not just when convenient.
• Experience in technical SEO is advantageous but not mandatory.
• Ideally, you have some experience with GTM and event tracking.
• Access to high-quality Apple hardware and modern tools.
• A monthly benefit budget of €100, which can be flexibly used for Urban Sports Club, internet allowances, meal subsidies, various vouchers, and more.
• Travel support: we arrange and cover travel expenses for our regular strategy and team events.
• We provide 31 paid vacation days.
• The option to increase flexible leave up to 50 days.
IMPACT BRANDS
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