Creative Video Editor – Direct Response

This is a fully remote position, open to applicants in Brazil.

📋 Description

• Edit video content for performance marketing and Direct Response initiatives.

• Create engaging hooks, openings, angles, and variations of concepts.

• Produce dynamic videos that prioritize retention, click-through rates (CTR), and conversions.

• Manage elements such as cuts, pacing, storytelling, captions, music, sound effects, motion, and visual components.

• Convert copy and scripts into compelling visual stories.

• Adapt various materials including references, videos, images, testimonials, and user-generated content (UGC) into new advertisements.

• Develop creative variations for A/B testing and concept validation.

• Utilize Artificial Intelligence tools for the creation and editing of images, videos, scenes, characters, audio, and assets.

• Produce or process voiceovers and audio, including creating lip sync when necessary.

• Create or modify scenes and materials that align with the advertisement narrative.

• Collaborate closely with the Copy and Media Buying teams.

• Leverage campaign metrics and feedback to implement optimizations.

• Identify patterns and insights from successful advertisements.

• Conduct research on trends, tools, and technologies that are relevant to production.

• Maintain speed, organization, and quality while managing a high volume of tests and deliverables.

⛳️ Requirements

• Previous experience in the Direct Response sector.

• Background in editing creatives for performance marketing campaigns.

• Proficiency in professional video editing, motion design, and post-production software.

• Familiarity with contemporary Artificial Intelligence tools for image, video, audio, voiceover, lip sync, and asset creation.

• Capability to research, test, and integrate new tools and technologies into the production process.

• Understanding of storytelling, hooks, pacing, and developing narratives focused on conversion.

• Skill in transforming concepts into multiple creative variations for testing purposes.

• Ability to work from reference materials and produce new versions without relying on a single format.

• Quick and organized in a high-volume production atmosphere.

• Capacity to deliver at scale while maintaining quality standards.

• Results-oriented mindset focused on performance and testing.

• Experience with nutraceuticals or in international markets.

• Knowledge in producing creatives for platforms such as Meta Ads, YouTube Ads, TikTok Ads, and Native Ads.

• Familiarity with various AI and automation solutions within the creative workflow.

• Understanding of AI tools for video and image generation.

• Experience with voiceovers, voice cloning or generation, audio processing, and lip sync techniques.

• Proven track record in creating or adapting UGC and digital characters.

• Knowledge of motion design principles.

• Familiarity with copywriting and consumer behavior insights.

• Understanding of key metrics such as CTR, CPA, ROAS, Hook Rate, and retention rates.

• Ability to analyze the performance of specific creatives and identify reasons for their success or failure.

• Proficient in English to work effectively with international materials and references.

🏝️ Benefits

• Fully remote work (work from home).

• A fast-paced environment that encourages continuous learning and growth.

• Opportunities for professional development and career advancement.

• A performance-driven culture focused on real-world results.

• Strong emphasis on testing, validation, and ongoing improvement.

• Direct involvement with large-scale creatives and campaigns.

• Chance to experiment with new technologies, tools, and formats.

• Creative freedom within a strategic framework.