Creative Strategist, UGC

This is a fully remote position, open to applicants in United States, +2 more locations.

📋 Description

• Take ownership of the UGC creative vision across various clients and campaigns.

• Create content briefs, scripts, and hook variations that align with platform trends.

• Collaborate with media buyers to craft UGC concepts based on performance data.

• Work alongside creators to generate relatable and authentic content at scale.

• Establish a collection of reusable UGC templates and assets.

• Team up with engineering to optimize UGC workflows into scalable systems.

• Influence the product roadmap by merging creative best practices with AI capabilities and performance insights.

• Conduct structured creative tests to consistently enhance formats and improve outcomes.

⛳️ Requirements

• A minimum of 3 years in content creation, creative direction, or short-form content (in an agency, brand, or performance-focused environment).

• Demonstrated success in producing advertisements for TikTok, Meta, or Instagram.

• Excellent storytelling and copywriting abilities, capable of capturing audience attention in seconds.

• Proficient in scripting, producing, and editing short-form UGC advertisements.

• Experience with structured creative testing and iteration is preferred.

• Familiarity with AI creative tools for editing and scripting is a plus.

• Background in mobile app advertising is preferred.

• Comfortable presenting creative strategies to clients is preferred.

• Experience in growing and mentoring creators or creative teams is preferred.

🏝️ Benefits

• Competitive salary plus benefits (401k, healthcare, FSA, lunch provided for in-office days).

• Annual company offsite in a different location each year.

• Remote-friendly work environment (USA/Canada), with a preference for candidates based in San Francisco.