Creative Strategist – Streetwear, Consumer Psychology

This is a fully remote position, open to applicants anywhere in the world.

📋 Description

• Psychological Insights in Action: Transform principles such as Identity Signaling, Tribal Belonging, Scarcity, Ritual, and Taboo into innovative strategies for drops and campaigns.

• High-Velocity Concepting: Deliver concept-ready ideas within a few days, aligned with the 3-to-4-day drop cycle.

• End-to-End Campaign Development: Establish a completely new function within the company and take full responsibility for the entire creative process.

• Continuous Idea Generation: Constantly develop new, subculture-authentic storylines and visuals.

• Close Collaboration: Work closely with design, marketing, and production to ensure releases are timely and consistent with the launch.

• Results-focused Analysis: Measure campaign performance, learn quickly, and optimize immediately for the next drop.

• Remote & Async: Operate independently in a globally distributed team without corporate hierarchies.

⛳️ Requirements

• Proven track record as a Creative Strategist, Brand Strategist, or Growth Strategist in the streetwear, skate, metal/band merchandise, or tattoo apparel sectors.

• At least 1 year of relevant experience in STREETWEAR or closely related subculture apparel.

• Applied psychological competence – you can demonstrate how you have translated psychological principles into campaigns.

• A formal degree in Consumer Psychology is a plus, but not a requirement.

• Fluent English – you will be working in a global, asynchronous remote team.

• Strong operational skills combined with clear strategic thinking.

• Nice-to-have: Experience in fast-paced, asynchronous remote environments.

🏝️ Benefits

• Fixed salary ranging from €50,000 to €100,000 depending on experience, negotiable.

• Complete creative freedom in building a new function.

• Fully remote – work from anywhere in the world.

• Fast release cycles – see your ideas implemented immediately.

• Authentic, subculture-inspired brand without corporate bureaucracy.

• Small, agile team with a clear, distinctive brand identity.

• 30 days of vacation.