Creative Performance Specialist

This is a fully remote position, open to applicants in South Africa.

📋 Description

• Create high-impact storyboards and scripts that align with client objectives, audience insights, and industry best practices.

• Define campaign goals, messaging strategies, and creative directions informed by performance metrics and testing insights.

• Craft engaging ad copy and narratives that capture each client's unique voice and enhance audience interaction.

• Ensure that creative outputs maintain a strong performance focus and support iterative testing processes.

• Participate in client kickoff meetings to establish alignment on performance targets and creative direction.

• Lead and conduct creative audits for ongoing retainer clients.

• Convert performance data into actionable creative suggestions for upcoming ads and revisions.

• Present performance reviews in a clear, confident, and client-ready format.

• Collaborate with strategists post-delivery to ensure ongoing, focused, and impact-driven feedback loops.

• Manage iteration projects and direct the creative strategy team based on performance insights.

⛳️ Requirements

• 2–4+ years of experience in paid social creative, media buying, or creative strategy.

• In-depth knowledge of Meta and TikTok advertising formats, performance metrics, and testing methodologies.

• Strong analytical capabilities.

• Exceptional communication skills with the ability to present insights in a clear and persuasive manner.

• Proactive, resourceful, and adept at working independently in a fast-paced remote team environment.

• Familiarity with ad testing frameworks and performance metrics.

• Detail-oriented and organized in documentation practices.

• Proficient in Slack, Google Suite, and project management tools such as ClickUp.

• Capable of taking ownership and following through from start to finish.

• Solution-oriented with a composed, professional demeanor in client-facing discussions.

• Skilled at multitasking, quickly adapting to resolve issues, and maintaining composure under pressure.

• Must possess citizenship or permanent work rights in South Africa.

🏝️ Benefits

• Creative Milkshake Stipends (mental health, healthcare & internet).

• 21 days of PTO + 7 Paid Sick Days.

• Company closure: 2 weeks at year-end (approximately December 22 – January 5).

• Maternity/Paternity Leave.

• Annual Salary Review.

• Long Service Incentives (beginning after 2 years).