
Creative Manager
Posted 1 day ago

Posted 1 day ago
• Oversee and assist in the creative direction and implementation of CIAT brand materials across both digital and print media.
• Ensure uniformity and excellence in all creative outputs, encompassing website design, landing pages, advertising materials, social media content, email design, and video production.
• Collaborate effectively with fellow marketing team members to conceptualize, develop, and execute integrated marketing campaigns aimed at enhancing engagement and driving conversions.
• Manage and prioritize all incoming creative requests, ensuring that projects are completed on schedule and in alignment with business objectives.
• Create and sustain creative workflows, timelines, and project tracking systems to facilitate efficient execution.
• Provide continuous coaching, mentorship, and professional development support to team members.
• Conduct regular one-on-one meetings, performance evaluations, and career development planning with creative team members.
• Delegate projects efficiently while maintaining accountability for final outputs and overall quality.
• Perform hands-on creative tasks as required, including graphic design, video editing, and minor web design updates.
• Oversee the continuous upkeep of CIAT’s brand identity, visual guidelines, and design systems.
• Supervise the design and enhancement of website and landing pages, focusing on user experience and conversion efficiency.
• Contribute to conversion rate optimization (CRO) efforts by testing and refining creative elements such as layouts, messaging, and visual hierarchy.
• Manage relationships with external creative vendors or freelancers as necessary.
• Ensure that all creative assets comply with CIAT’s regulatory requirements, including federal, state, accreditation, and institutional policies.
• Collaborate with HR to mentor and guide employees as required.
• Enforce timekeeping policies to ensure accurate and timely processing of employee timecards.
• Conduct prompt, accurate, and equitable performance reviews, free from bias.
• Maintain a safe, secure, and ethical work environment.
• Comply with CIAT’s regulatory requirements to ensure adherence to all federal, state, accreditation, and institutional policies and procedures.
• Follow communication protocols to guarantee high customer satisfaction and professionalism.
• Embody CIAT’s mission, vision, purpose, and values.
• A Bachelor's degree in Graphic Design, Marketing, Communications, or a related field is preferred.
• 5-7 years of experience in creative, design, or marketing positions, with at least 1-2 years of experience in a management or mentorship role preferred.
• A robust portfolio showcasing experience in graphic design, web design, and video content.
• Proficiency in design and video editing software such as Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro, After Effects) or equivalent.
• Practical experience in video editing and a willingness to execute across various creative formats.
• Strong project management and organizational abilities, capable of handling multiple projects and deadlines concurrently.
• Proficiency in MS Office Suite (Outlook, Word, Excel, PowerPoint) and marketing/project management tools.
• Ability to balance hands-on creative tasks with team leadership and project delegation.
• Strong grasp of branding, visual storytelling, and user experience principles.
• Experience in supporting performance marketing initiatives, understanding the impact of creative work on engagement and conversion.
• Exceptional communication and collaboration skills.
• High attention to detail and a commitment to quality.
• Willingness to work outside standard business hours when necessary to meet business needs and deadlines.
• Ability to work collaboratively with colleagues, academic departments, and administration to support student success, achieve institutional objectives, and foster a positive and inclusive culture.
• Demonstrates a high degree of flexibility in adapting to a fast-evolving environment.
• Opportunities for professional development and growth.
• High-performing creative assets that support paid media, SEO, and email marketing initiatives.
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