Creative Content Strategist

This is a fully remote position, open to applicants in California.

📋 Description

• Creative Concepting & Copywriting (60%): Spearhead the ideation process by crafting innovative concepts for multi-channel campaigns, product launches, and ongoing initiatives.

• High-impact copywriting: Produce clear, compelling, and brand-consistent copy for essential assets, including webpages, thought leadership articles, advertisements, and video scripts.

• Brand stewardship: Maintain a consistent, authoritative, and engaging brand voice across all content experiences.

• Content Architecture and GXO Strategy (30%): Answer Engine Optimization (AEO): Develop and implement strategies to optimize content for AI-driven search engines and voice search technologies.

• Structured Content Design: Reorganize content into well-defined, structured formats (FAQs, bulleted summaries, direct-answer modules) that enhance user experience while ensuring AI crawlability.

• Operations and Project Management (10%): Workflow Optimization: Review, design, and execute content workflows to scale production without compromising quality, emphasizing an agile approach for iteration, collaboration, and continuous enhancement.

• Project Management: Oversee the content lifecycle from briefing to deployment, utilizing existing creative operations frameworks and project management tools (e.g., Asana).

• Tech Stack Integration: Utilize AI tools as appropriate to automate repetitive tasks, streamline research processes, and enhance time-to-completion.

⛳️ Requirements

• 8+ years of experience in copywriting and content strategy with a proven history of delivering impactful campaigns and content outputs.

• Exceptional Portfolio: A robust portfolio showcasing versatile writing abilities, conceptual innovation, and the capacity to translate complex ideas into engaging, accessible narratives.

• Concept Development: Demonstrated experience in creating fresh, innovative concepts that are distinctive and relatable.

• AEO and SEO Fluency: Comprehensive understanding of search engine evaluation, particularly regarding how LLMs extract data.

• Project Management Mastery: Outstanding organizational skills with experience in managing content calendars and collaborating with cross-functional stakeholders.

• Analytical Mindset: Capability to interpret and utilize data to refine and enhance content performance.

• Tech Proficiency: Familiarity with WordPress, Asana, and generative AI tools for brainstorming and operational efficiency.

🏝️ Benefits

• SheerID is an equal opportunity employer.

• We celebrate diversity and are committed to creating an inclusive environment for all candidates and employees.