Creative Assistant

This is a fully remote position, open to applicants in United Kingdom, +5 more countries.

📋 Description

• Develop and uphold collections of hooks, angles, scripts, and creative references.

• Gather, categorize, and systematize high-performing advertisements, videos, and formats from TikTok, Instagram Reels, and other platforms.

• Maintain swipe files and libraries of inspiration.

• Transform raw inspiration into organized hooks, angles, formats, and hypotheses.

• Assist in crafting and structuring creative briefs for advertisements and content.

• Convert insights and performance signals into creative hypotheses.

• Clearly express the hook, angle, and emotional or functional motivators behind concepts.

• Collaborate with the performance team to evaluate creative performance.

• Analyze CTR, hook rate, hold rate, and conversions to discern patterns.

• Incorporate learnings into future briefs and ideas.

• Organize assets, scripts, captions, and references for the production of creative content.

• Aid in developing hooks, captions, scripts, and variations.

• Maintain organized and functional creative systems, folders, and documentation.

• Collaborate closely with the Creative Manager and broader creative and performance teams across client accounts.

⛳️ Requirements

• No previous agency or paid media experience is necessary.

• Relevant experience in creating TikToks, Reels, memes, or other content.

• Relevant experience in writing scripts, captions, threads, or hooks.

• Relevant experience in managing a personal or niche account.

• Relevant experience in building swipe files or analyzing advertisements.

• Relevant experience with creative side projects.

• Proficient writing and language-refinement skills.

• Strong creative instincts and a willingness to learn rapidly.

• Comfortable utilizing numbers to guide creative decisions.

• Strong curiosity about internet culture, trends, and formats.

• Attention to quality and the ability to iterate.

• Clear communication skills and a readiness to share perspectives.

• Must be able to work within UK timezone hours.

🏝️ Benefits

• Remote-first work from any location while adhering to UK timezone hours.

• Opportunities to form meaningful connections with the team in London occasionally.

• Engaging team sessions, discussions, food, and events.

• Close support and early responsibilities.

• Opportunities for learning and development in creative briefing, testing, iteration, performance collaboration, creative systems, taste, judgment, and confidence.

• Potential career progression into Creative Manager or Creative Designer roles.