Corporate Marketing Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Collaborate with Sales and Marketing teams to create programs that enhance strategic account engagement and accelerate the sales pipeline.

• Assist in executive experiences, customer events, and initiatives focused on specific accounts.

• Contribute to webinars, whitepapers, and other content aimed at generating leads and enhancing the sales pipeline.

• Work alongside Product Marketing and GTM leadership on product launches, strategic announcements, and company initiatives.

• Create marketing materials and messaging tailored for enterprise sales discussions and customer growth.

• Ensure alignment of corporate marketing strategies with revenue and growth goals.

• Develop and implement comprehensive corporate marketing campaigns.

• Maintain consistent messaging across owned, earned, paid, partner, and event channels.

• Evaluate campaign performance and optimize based on business results and insights.

• Enhance and promote Mural’s corporate narrative.

• Facilitate executive visibility through speaking engagements, thought leadership, customer interactions, and industry recognition.

• Organize event messaging, promotional strategies, executive content, and post-event follow-ups.

• Oversee multiple cross-functional projects and manage competing priorities.

• Collaborate with external agencies and vendors as necessary.

• Establish and monitor KPIs for campaign effectiveness, brand engagement, event success, and pipeline contributions.

• Analyze outcomes and share insights and recommendations.

• Identify areas for improving processes, collaboration, and marketing efficiency.

⛳️ Requirements

• A minimum of 2 years of experience in corporate marketing, integrated marketing, brand marketing, or strategic marketing within a B2B SaaS or technology firm.

• Proven track record in leading cross-functional integrated marketing campaigns from conception to execution.

• Strong grasp of B2B go-to-market strategies.

• Experience in collaboration with Product Marketing, Revenue Marketing, and Sales teams.

• Background in supporting enterprise or sales-led growth initiatives through marketing programs and executive engagement.

• Exceptional project management capabilities, with the ability to manage multiple high-impact projects concurrently.

• Excellent written, verbal, and presentation communication skills.

• Ability to translate complex concepts into engaging narratives.

• Experience in working with executive stakeholders and cross-functional teams.

• Analytical mindset with proficiency in measuring marketing effectiveness and utilizing data for decision-making.

• Experience in supporting product launches and go-to-market initiatives.

• Familiarity with enterprise account-based marketing (ABM) or strategic account programs.

• Experience in managing corporate events, executive experiences, and customer engagement initiatives.

• Knowledge of marketing automation, CRM, and analytics platforms.

• Experience thriving in a fast-paced, high-growth SaaS environment.

🏝️ Benefits

• Comprehensive health benefits package.

• Flexible work arrangements.

• Opportunities for professional development and growth.

• Inclusive and collaborative work culture.

• Employee wellness programs.