Core Solutions Go-to-Market Lead

This is a fully remote position, open to applicants in Missouri.

📋 Description

• Assist product partners, marketing, and segments by creating and implementing go-to-market strategies.

• Connect product and sales through an insights-driven, actionable, and integrated presentation of Cigna Healthcare products and capabilities to the market.

• Oversee projects aimed at enhancing how sales teams position solutions in the market.

• Ensure the successful launch of new or enhanced products.

• Conduct research to pinpoint opportunities for improving retention and growth.

• Collaborate with Solutions, Marketing, and Producer Relations teams to support client and broker meetings and events.

• Develop go-to-market strategies that align with organizational objectives in challenging market conditions.

• Comprehend the needs of employer buyer groups regarding solutions based on business, segment, and product strategy.

• Grasp key features, options, and designs of U.S. Employer Cigna Healthcare products and services.

• Work cross-enterprise on emerging and existing capabilities from a Cigna Healthcare buyer perspective.

• Understand client and customer interactions and their experiences.

• Collaborate with segment leadership to achieve priorities and manage interim or bridging solutions.

• Analyze market disruptors and trends to identify local market needs.

• Utilize actionable, local competitive intelligence in partnership with enterprise and local stakeholders.

• Translate buyer-group requirements into product/solution strategies and specifications.

• Identify product and service gaps and the necessary investments for solution development.

• Lead significant initiatives that involve complex problem-solving across a highly matrixed organization.

• Coordinate with marketing to ensure alignment with comprehensive go-to-market and product strategies.

• Develop and implement go-to-market strategies while communicating new capabilities, product messaging, positioning, and market communications.

• Collaborate with product teams on sales training, FAQs, and collateral, while tracking progress toward product adoption objectives.

⛳️ Requirements

• A minimum of 5 years of experience in Product/Marketing/Sales or a related field.

• Prior experience in the healthcare industry is essential.

• Proven effectiveness in a highly matrixed organization.

• Ability to distill complex information from various sources into a compelling narrative.

• Goal-oriented, accountable, resourceful, and self-driven.

• Capacity to build strong relationships and influence others within cross-functional teams and business collaborations.

• Exceptional presentation and facilitation skills, including the ability to present to both internal leadership and external audiences.

• Competence in resolving complex situations, identifying and overcoming obstacles, and prioritizing issues.

• Strong leadership, interpersonal, relationship-building, and listening skills.

• Excellent communication skills, with the ability to convey complex and technical information clearly.

• Proficient in managing multiple priorities simultaneously.

• Possess a positive, team-oriented attitude.

• Demonstrated understanding of sales and marketing within the broader health plan context.

• Adaptable and flexible, with the ability to lead and manage through change.

• Willingness to travel up to 20%.

🏝️ Benefits

• Opportunity for remote work.

• Requirement for cable broadband or fiber optic internet service with a minimum of 10Mbps download/5Mbps upload for home-based work.

• Reasonable accommodation assistance available for the online application process.

• Tobacco-free policy and eligibility for a smoking cessation program where applicable.