Content Writer

This is a fully remote position, open to applicants in California.

📋 Description

• Create industry research articles, executive white papers, procurement and due-diligence guides, sector playbooks, and technical deep dives.

• Write bylined articles for both trade and mainstream energy publications in designated spokesperson voices.

• Organize content with a reframe, evidence backbone, third-party authority, company integration, and a category-focused conclusion.

• Source, date, verify, and manage statistics within the evidence library.

• Generate content angles utilizing the idea bank and active content territories.

• Produce company-page content for LinkedIn and other social media platforms.

• Deliver same-week reactions within a 48-hour turnaround time.

• Draft executive content for the chief executive and other spokespersons.

• Tag posts by format and utilize monthly analytics to inform content strategies.

• Provide support to X and the Chinese channel map.

• Combine statistics with charts developed based on the brand grid.

• Adhere to canonical product, safety, and language standards.

• Manage the content calendar and pipeline register.

• Brief and evaluate the content agency.

• Assist with press releases, media materials, briefing notes, event content, and internal communications.

• Report monthly on content performance by format, channel, and audience.

⛳️ Requirements

• Four or more years of experience writing published business, technical, or editorial content for a professional audience.

• Portfolio showcasing published content.

• Required experience in the renewables industry.

• Strong preference for candidates with energy storage experience.

• Proven ability in long-form thought leadership.

• Experience in executive ghostwriting, including samples and explanations of voice development.

• Experience with LinkedIn company-page and executive content, including native formats and analytics.

• Production of social media content on at least one channel beyond LinkedIn.

• Native-level proficiency in written English.

• Clear and straightforward writing style.

• Capability to evaluate the defensibility of claims.

• Ability to read analyst reports, standards documents, regulatory filings, and technical datasheets.

• Skill in translating engineering content for CFOs and procurement leads.

• Ability to work with speed and accuracy under a news cycle.

• Self-directed work style.

• Comfort with governed, version-controlled knowledge bases using markdown and plain-text documents.

• Reliability across time zones, with working overlap with Changzhou, China, and the United States West Coast.

• Willingness to travel occasionally.

• Preferred: direct experience with long-duration energy storage, grid-scale batteries, grid infrastructure, or data-center power.

• Preferred: experience in journalism or trade-press editing.

• Preferred: familiarity with NFPA 855, UL 9540A, UL 1973, interconnection, and permitting.

• Preferred: literacy in search and generative-engine optimization.

• Preferred: data visualization skills.

• Preferred: experience in agency-side or client-side agency management.

• Preferred: proficiency in Mandarin Chinese.

• Preferred: fluency with AI tools for research and drafting within claim-discipline requirements.

🏝️ Benefits

• Competitive compensation.

• Direct access to the chief executive and technical leadership.

• A documented language and evidence framework.

• Mission-driven work aimed at building infrastructure designed to last 30 years.

• Occasional travel for site visits, events, and content gathering.