Content Marketing Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Take charge of Influ2's content strategy and editorial calendar.

• Discover topics, narratives, and formats that are worth pursuing and align content priorities with business objectives.

• Write, edit, and generate content for the website, blog, thought leadership pieces, customer stories, reports, and various other materials.

• Collaborate with the SEO team to develop high-quality content that achieves visibility.

• Manage email marketing content and copy, including newsletters, nurture sequences, campaign emails, and customer communications.

• Work alongside channel owners to enhance the lifespan and impact of compelling content.

• Establish and uphold high editorial standards across all published materials.

• Influence Influ2's market voice and storytelling approach.

• Partner with marketing teams, particularly SEO, for collaborative efforts.

• Evaluate content performance to guide editorial and strategic decisions.

⛳️ Requirements

• A minimum of 5 years of experience in content marketing or editorial positions, ideally within B2B technology or SaaS sectors.

• Familiarity with martech, adtech, or account-based marketing (ABM) is highly advantageous.

• A robust portfolio showcasing original writing, exceptional creativity, and versatility across various formats.

• Proven experience in overseeing content strategy and execution, from concept development to production and performance evaluation.

• Strong editorial judgment and instincts.

• Outstanding writing and editing capabilities.

• Competence in simplifying complex topics while preserving their significance.

• Insightful perspective on marketing and technology trends.

• Ability to glean customer insights through discussions, research, and data analysis.

• Capacity to alternate between strategic thinking and hands-on implementation.

🏝️ Benefits

• Flexibility to work remotely with no fixed hours; operate in a manner that suits your lifestyle.

• An unlimited vacation policy.

• Generous parental leave provisions.

• Well-organized paid time off (PTO) policies.

• Comprehensive medical insurance.

• Extensive dental coverage.

• Thorough vision insurance.