Content Creator, Sports

This is a fully remote position, open to applicants in Alaska, +2 more states.

📋 Description

• Elevate USA TODAY Sports journalism across the website, mobile app, social media platforms, and newsletters.

• Curate and manage the USA TODAY Sports homepage.

• Develop app notifications featuring timely, relevant, and high-performing content.

• Create captivating social media content, including videos, that reflect USA TODAY’s voice.

• Curate and/or write newsletters for USA TODAY Sports.

• Collaborate with reporters, editors, and audience development teams to enhance coverage and pinpoint promotional opportunities.

• Implement the user-generated content strategy and package content for both on-site and off-platform use.

• Oversee influencer outreach and partnerships as required.

• Assist in optimizing on-site content for better discoverability.

• Explore emerging platforms and tools to boost audience growth.

• Provide support for live coverage during breaking news and major events.

• Design a seamless off-platform audience experience and develop repeatable growth strategies.

⛳️ Requirements

• Bachelor’s degree in communications, journalism, public relations, or a related field, or an equivalent combination of education and experience.

• A minimum of 3 years of experience, preferably within a digitally-oriented news organization.

• Journalism experience or education is essential.

• Sports-specific experience is a must.

• Proven experience in creating content optimized for social media, newsletters, or search engines.

• Familiarity with SEO, Instagram, YouTube, and TikTok.

• Strong attention to detail, accuracy, and fairness.

• Knowledge of journalistic ethics and best practices.

• Ability to multitask and perform well under deadline pressure.

• Proficiency in using analytics tools such as Parse.ly, Google Analytics, and Google Trends.

• Expertise in creating content on TikTok, YouTube, and Instagram.

• Experience with video editing tools, including both in-app and third-party tools like Canva and Premiere.

• Previous use of third-party distribution tools such as Hootsuite, True Anthem, and Echobox is preferred.

• Excellent written and verbal communication skills.

• Familiarity with news products, journalism, media analytics, and ethics.

• A resume, cover letter, and at least three examples of content creation work are required for application, including at least one video.

🏝️ Benefits

• Remote work flexibility.

• Option to utilize a local USA TODAY newsroom as a base of operations if residing nearby.