Content and Marketing Manager, Part-Time

This is a fully remote position, open to applicants in Illinois.

📋 Description

• Revise blog articles, feature pages, and various written materials for clarity, readability, and adherence to brand voice, producing near-publication-quality drafts for attorney evaluation.

• Oversee the editorial calendar and content workflow within our project management system, monitoring assignments and ensuring timely production.

• Delegate and define projects for the firm’s content team.

• Manage ongoing marketing content, which includes LinkedIn posts, updates for Google Business Profile, and Mailchimp newsletters.

• Enhance content for search engine optimization and implement the firm’s SEO strategy, including keyword analysis and identifying content gaps.

• Collaborate with the firm’s website team to coordinate publication and site updates.

• Review and guide freelance design projects, such as ebooks, logos, and web assets, while assessing designers for new assignments.

• Monitor marketing performance and provide regular updates on lead generation and related pipeline metrics.

• Discover opportunities to refresh, consolidate, or expand existing content, and propose growth initiatives backed by data.

⛳️ Requirements

• Proven experience in managing a content operation or editorial workflow.

• Solid understanding of on-page SEO, with proficiency in a leading SEO platform (like Ahrefs or Semrush) for keyword research and content gap analysis.

• Familiarity with analytics tools, including Google Search Console and Google Analytics, and comfortable taking ownership of recurring performance reporting.

• Capability to art-direct and assess freelance design projects is essential; hands-on design experience (using Canva, Adobe, Figma) is advantageous.

• Knowledge of an email marketing service (such as Mailchimp) and WordPress is required.

• Experience in content creation for professional services audiences (legal, medical, accounting, financial advisory, or consulting) is highly preferred.

• Highly organized, dependable, and able to work independently in a fully remote setting.

• Friendly, approachable, and articulate in written communication.

• Outstanding attention to detail.

🏝️ Benefits

• Competitive salary and performance-based bonuses.

• Flexible work hours and remote work options.

• Opportunities for professional development and growth.

• Collaborative and supportive work environment.