Consultant

This is a fully remote position, open to applicants in United States.

📋 Description

• Lead strategic initiatives that encompass customer data, audience management, measurement, and decision-making capabilities.

• Coordinate with business stakeholders, technology teams, analytics partners, and external vendors to align on common objectives and roadmaps.

• Provide guidance on the advancement of customer data and marketing technology capabilities.

• Establish future-state strategies that foster acquisition, customer engagement, and business expansion.

• Assist in developing the strategic roadmap for Customer Data Platform capabilities and future enhancements.

• Identify and prioritize Phase 2 CDP initiatives along with their respective business use cases.

• Collaborate with technology and analytics teams to assess and enhance decision engine capabilities.

• Enhance measurement capabilities and reporting frameworks in conjunction with the Data & Analytics teams.

• Support initiatives related to Customer Journey Analytics and broader measurement strategy efforts.

• Spot opportunities to refine actionable insights, deepen audience understanding, and measure marketing performance effectively.

• Provide advice on Acxiom capabilities within the larger Adobe ecosystem.

• Work in conjunction with bureaus, platform partners, and internal stakeholders to optimize customer data assets.

• Direct audience, identity, and activation strategies that support Bread and its brand partners.

• Act as a liaison between Bread's value streams, strategic initiatives, and enterprise roadmaps.

• Influence stakeholders across marketing, analytics, product, and technology sectors.

• Drive initiatives through collaboration, consensus-building, and effective communication rather than through direct authority.

• Analyze client needs, prepare business and systems requirements documents, investigate critical business decisions, propose solutions, and engage in implementing associated changes.

⛳️ Requirements

• A minimum of 6 years’ experience in financial services implementation or related technology fields.

• A Bachelor’s degree is mandatory.

• Knowledge of various marketing campaign execution activities, including Marketing, Risk, Legal, and Finance.

• Strong capability to engage and collaborate with senior business stakeholders.

• Ability to prioritize competing initiatives and articulate a vision within a fast-paced environment.

• Exceptional oral and written communication skills; clear and persuasive; proficient in business writing.

• Solid experience in Agile delivery and backlog management.

• Capacity to gather requirements from initiative owners and convert them into actionable tasks for Acxiom teams.

• Experience in working across Product, Architecture, Technology, and Business organizations.

• Ability to influence priorities and lead execution among various stakeholder groups.

• Familiarity with Customer Journey Analytics (CJA).

• Proficiency in Microsoft suite applications, including Excel, PowerPoint, and SharePoint.

🏝️ Benefits

• Competitive salary and performance-based bonuses.

• Comprehensive health, dental, and vision insurance.

• Generous paid time off and holiday schedule.

• Opportunities for professional development and career advancement.

• Flexible work arrangements and a supportive work environment.