This is a fully remote position, open to applicants in California.

📋 Description

• Identify, approach, and onboard local nano/micro-influencers from Southern California to promote the Asian American Expo.

• Share promotional messages, ticket deals, and event updates on regional Southern California Facebook groups, local community forums, Nextdoor, Reddit, and cultural community boards.

• Implement direct-response campaigns aimed at enhancing event visibility, food night markets, and Red Envelope cash/prize distributions.

• Track link clicks, promo code usage, and ticket conversion rates.

• Weekly assessment to optimize or terminate non-performing partnerships.

• Generate direct ticket sales and revenue for the Asian American Expo 2027.

• Engage high-converting local creators in Southern California and monitor their sales performance.

⛳️ Requirements

• Proven experience in direct-response marketing, affiliate management, event ticketing, or influencer outreach focused on conversions.

• In-depth knowledge of Southern California sub-markets, local food culture, Asian community networks, and regional interest groups (LA, SGV, Orange County, IE).

• Strong negotiation and persuasion abilities to secure high-converting partnerships quickly on tight timelines.

• Proficient in Google Workspace, affiliate/promo tracking tools, Meta/Facebook group networking, and managing social outreach.

• Resume and 1–2 examples of past campaigns where you successfully drove sales or ticket conversions through grassroots outreach or creator partnerships.