Chief Marketing Officer

This is a fully remote position, open to applicants in United States.

📋 Description

• Go-to-Market Strategy: Spearhead and define the comprehensive global marketing strategy encompassing brand, demand generation, product marketing, customer marketing, partner marketing, and marketing operations.

• Demand Generation & Scale: Develop and enhance a data-driven demand generation framework, leveraging advanced account-based marketing (ABM), multi-channel orchestration, intent data, predictive insights, and intelligent personalization to create a reliable pipeline for our sales enterprise teams.

• Product Marketing & Positioning: Direct product marketing efforts to effectively articulate our technical value proposition and the functionalities of the LeoAI Engine™ to CTOs, VPs of Engineering, and QA leaders.

• Brand & Category Leadership: Cultivate global brand recognition and position Testlio as the leading authority in crowdsourced software testing and automated pipeline solutions within a competitive environment.

• Team Orchestration & Mentorship: Recruit, mentor, and strategically expand a high-performing global marketing team, fostering a culture of metric accountability, AI-driven productivity, and continuous operational improvement.

• Sales Alignment & Revenue Operations: Collaborate with sales and revenue operations to establish seamless tracking, lead scoring, and optimized attribution frameworks across all acquisition channels.

• Executive & Financial Reporting: Manage the global marketing budget, ensuring efficient resource allocation and providing data-driven growth forecasts directly to the executive board.

⛳️ Requirements

• 10+ years of advanced marketing experience in B2B SaaS, DevOps, or technical software sectors, including leadership roles.

• Demonstrated success in scaling an investor-backed, B2B software company from over $40M ARR to $100M+ ARR.

• Expert understanding of enterprise pipeline mechanics, account-based marketing models, and sales-marketing conversion processes.

• Hands-on experience with advanced marketing technology stacks, attribution software, intent data platforms, and AI-driven tools that enhance segmentation, personalization, content production, campaign optimization, and revenue visibility (e.g., Salesforce, HubSpot, 6sense, or Bombora).

• Proven capability to integrate AI into marketing workflows to enhance content velocity, campaign testing, customer insight generation, audience segmentation, personalization, reporting, and team efficiency.

• Practical experience with software delivery methods, continuous integration pipelines (CI/CD), or contemporary software testing environments.

• Extensive expertise in managing multimillion-dollar budgets, projecting customer lifetime value (LTV), and reducing customer acquisition costs (CAC).

🏝️ Benefits

• Great Culture: Testlio is a female-founded organization, with half of our team identifying as women. We take pride in our inclusive, purpose-driven culture where collaboration is genuinely enjoyable. As part of our team (affectionately known as TestLions), you will help create outstanding digital experiences for our clients while also contributing to our freelance network.

• Remote Work: Our culture is centered around remote work. We have established systems that allow us to work together effectively in an asynchronous manner as a fully remote and globally distributed team. Testlio equips everyone with the necessary tools and guidance to thrive in a fully remote environment. Our working style encourages decision-making, effective communication, and maintaining a sustainable pace.

• Investment in You: We prioritize your growth and well-being. You will benefit from flexible paid time off—including national holidays, personal days, and sick days—along with stock options to grow alongside Testlio. Additionally, we offer a $300 annual learning stipend to support your personal and professional development.

• Winning Business: Testlio is experiencing growth, profitability, and financial strength. We are at the forefront of our industry with exceptional clients who provide us with a high NPS score and a 4.7 rating on G2. Our business model is global, enterprise-focused, and subscription-based. Many of our larger clients have partnered with us for over 7 years, spending more than $500K ARR with Testlio.