Chief Marketing Officer

This is a fully remote position, open to applicants in South Africa.

📋 Description

• The Chief Marketing Officer (CMO) will leverage iiDENTIFii's expertise in biometric identity, customer trust, and product strategy to establish a distinct market position, a credible commercial narrative, and a measurable growth engine.

• This position will play a key role in transforming technical credibility and customer trust into market confidence and commercial success.

• You will be responsible for both leadership and development.

• This senior leadership role reports directly to the CEO and encompasses full ownership of the marketing function, which currently includes brand management, content creation, demand generation, product marketing, events, and sales enablement.

• This role offers high autonomy and accountability: you will operate with considerable independence, make impactful decisions swiftly, and set the benchmark for marketing excellence in a technically advanced, security-focused biometric identity company.

• The CMO is responsible for defining the “why, what, and how” of iiDENTIFii's market presence: converting company strategy into a cohesive, evidence-driven marketing portfolio, determining the rhythm and quality of content and campaigns, and serving as the connective link that aligns product, sales, engineering, and operations around a unified commercial narrative.

⛳️ Requirements

• A minimum of 10 years in B2B marketing, with at least 5–7 years in a senior marketing leadership role (such as Chief Marketing Officer, Head of Marketing, VP Marketing, or equivalent).

• A proven history of building, scaling, and leading marketing functions in technically advanced and fast-paced environments.

• Demonstrated success in managing a marketing portfolio from start to finish, encompassing strategy, brand development, demand generation, and achieving commercial results.

• Experience in fintech, regtech, identity, cybersecurity, or related B2B technology sectors is highly preferred.

• Preference for candidates with startup or scaleup experience; must be comfortable working in a fast-paced environment with ambiguity and limited structure.

• Ability to support the CEO, board, and investors by translating market trends, customer insights, competitive dynamics, and commercial strategies into clear and effective strategic communications.

🏝️ Benefits

• Your money works harder here. As an iiDENTIFii employee, you gain exclusive access to ABSA's Employee Value Proposition, which includes preferential rates on home loans, vehicle finance, and personal loans, providing tangible financial benefits from day one.

• Performance pays. Our competitive compensation package is designed to reward impactful contributions, because we believe exceptional work deserves exceptional recognition.

• Family comes first. We offer enhanced family responsibility leave, giving you the necessary time and space for what matters most when life calls.

• Your annual leave entitlement increases with your tenure.

• Preference for candidates based in Cape Town; we embrace a remote-first culture.

• Join a technically proficient, mission-driven team at the forefront of biometric identity technology.