Chief Marketing Officer

This is a fully remote position, open to applicants in United States.

📋 Description

• Develop and execute the global growth strategy for the MI and Theranostics sectors.

• Recognize growth prospects and steer investment, differentiation, and prioritization choices.

• Create a coherent portfolio narrative that integrates complex technology, clinical evidence, and product roadmaps.

• Formulate innovative concepts and interconnected product narratives for significant launches.

• Direct marketing strategies for product introductions, pricing, installed-base expansion, and customer engagement.

• Collaborate with regional and commercial teams to enhance awareness, preference, adoption, market share, orders, and revenue.

• Synchronize global product, marketing, and commercial teams while facilitating regional customization.

• Lead and grow a global marketing and product management team.

• Establish priorities, nurture talent, and promote a customer-centric, innovative, accountable, and commercially adept culture.

• Uphold standards for patient safety, customer satisfaction, quality, and compliance.

• Review and endorse external marketing communications.

⛳️ Requirements

• Bachelor's degree in Marketing, Business Administration, Bioengineering, or a related discipline, or equivalent experience.

• A minimum of ten years of marketing experience, including product marketing.

• Proven experience in leading global teams.

• Background in product launches, commercialization, pricing, or portfolio strategy.

• Experience in the healthcare or medical technology sector is mandatory.

• Excellent written and verbal communication abilities.

• Must possess legal authorization to work in the United States; GE HealthCare does not sponsor employment visas.

• Successful completion of a drug screening, as applicable.

• Preferred: MBA or a relevant advanced degree.

• Preferred: Experience in Imaging, Radiology, Theranostics, Molecular Imaging, or related healthcare technology markets.

• Preferred: Experience in product management, sales, or regional marketing.

• Preferred: Experience in developing portfolio, launch, or brand campaigns.

• Preferred: Experience in leading creative teams, agencies, or integrated marketing initiatives.

• Preferred: Strong knowledge of segmentation, positioning, pricing, and lifecycle management.

• Preferred: Demonstrated capability to lead change and work effectively within a matrixed organization.

🏝️ Benefits

• Medical, dental, and vision insurance.

• Paid time off.

• 401(k) plan with opportunities for employee and company contributions.

• Life, disability, and accident insurance.

• Tuition reimbursement.

• Opportunities for professional development.

• Engaging career challenges.

• Competitive salary.

• Performance-based incentive compensation, which may include cash bonuses and/or long-term incentives (LTI).