Channel Sales Director – Edtech, B2B

This is a fully remote position, open to applicants in United Kingdom.

📋 Description

• Supervise channel sales and marketing activities to guarantee efficiency and client satisfaction

• Develop channel programs and roadmaps, establish guidelines and timelines, and coordinate with both internal and external stakeholders

• Collect and analyze reports from various teams

• Formulate strategies aimed at boosting revenue and enhancing client relationships

• Tackle and resolve issues and concerns in a timely and effective manner

• Achieve growth metrics as defined by the board and VP of Sales

• Inspire and guide the channel team to meet objectives while adhering to company policies and regulations

• Create the annual strategic plan for the Channel Department and provide quarterly updates on progress

• Establish both short- and long-term channel sales strategies and assess program effectiveness

• Direct channel sales policies, goals, and initiatives

• Cultivate a robust pipeline of channel partners in expanding territories across LMS, TMS, Fintech, and other sectors

• Collaborate with Marketing, Global, EdTech, Partner Success, R&D, Sales, and Telecom departments to ensure alignment with market solutions

• Develop and implement marketing campaigns, track lead progression, and perform post-program ROI analysis

• Create co-marketing business plans with current channel partners to drive year-over-year growth

• Manage channel budget allocations and evaluate anticipated investment ROI

• Design sales processes, CRM protocols, and business rules for distribution and channel partner sales

• Lead sales initiatives in designated territories through the appropriate channel ecosystem

• Collaborate with Partner Success to deliver outstanding client ROI through metrics-driven results and focused scorecards

⛳️ Requirements

• A minimum of 8 to 12 years of relevant experience

• Proven experience in overseeing channel sales and marketing operations

• Demonstrated ability to establish channel programs, roadmaps, guidelines, and timelines

• Proven track record in developing channel sales strategies and assessing program effectiveness

• Experience in managing channel partners across LMS, TMS, Fintech, and other sectors

• Familiarity with marketing campaigns, lead progression, and post-program ROI analysis

• Experience in developing co-marketing business plans with channel partners

• Proficiency in channel budget allocation and investment ROI assessment

• Knowledge in developing sales processes and CRM protocols along with business rules

• Experience driving sales through channel ecosystems in MoEs, private schools, universities, government, and corporate sectors

🏝️ Benefits

• Competitive salary and performance-based incentives

• Comprehensive health, dental, and vision insurance

• Opportunities for professional development and growth

• Flexible working hours and remote work options

• Supportive and collaborative team environment