Campaign Manager, German-Speaking, Freelance

This is a fully remote position, open to applicants in Germany.

📋 Description

• Take charge of the daily execution of various influencer campaigns simultaneously, spanning multiple brands.

• Manage timelines, budgets, deliverables, and approvals to ensure nothing falls through the cracks.

• Serve as the primary contact for creators, clients, and internal teams.

• Hold cross-functional team members accountable for deadlines and deliverables, despite lacking direct authority.

• Proactively address issues and maintain alignment among all stakeholders, avoiding reactive problem-solving.

• Develop creator pricing from scratch using CPV (cost per view) and anticipated performance metrics.

• Negotiate creator fees against budget constraints and target CPV, safeguarding both the campaign's success and profit margins.

• Actively negotiate additional value assets to enhance the worth of every agreement.

• Oversee campaign budgets meticulously, model different scenarios, and identify potential commercial risks early on.

• Approach each campaign as a commercial entity, not merely a creative project.

• Cultivate trusted relationships through transparent, proactive communication without surprises.

• Adapt to each client's communication style, ranging from detailed weekly reports to quick informal updates.

• Anticipate client requirements, provide insightful feedback, and foster conditions conducive to renewal and growth.

• Create casting shortlists and determine creator compatibility based on client archetypes, campaign objectives, and creator verticals.

• Source, brief, and manage creators throughout the complete campaign lifecycle, leading all creator communications and interactions.

• Ensure content adheres to brand guidelines, cultural nuances, and campaign goals.

• Handle creator contracts, usage rights, and compliance with disclosure regulations seamlessly.

• Monitor performance metrics that matter, including CPV, reach, engagement, and conversion rates.

• Utilize Kyra's proprietary platform and analytics tools to track campaigns in real-time, rather than just at the conclusion.

• Maintain Kyra as the definitive source of truth, ensuring all updates, creator communications, and statuses are reflected on the platform instead of in private spreadsheets.

• Identify data discrepancies and workflow inefficiencies promptly.

• Convert data into clear, actionable recommendations for clients, supported by reliable daily reporting.

• Operate extensively within Kyra's proprietary platform as a power user, managing campaigns from start to finish within the technology.

• Generate campaign insights that inform product development, creating a genuine feedback loop between your operations and the technology.

• Utilize AI on a daily basis to enhance efficiency and elevate the quality of your work.

• Adapt quickly to new tools and enhance workflows on Kyra's AI-driven platform.

• Bring an experimental mindset, as this approach has already yielded positive results across the team, and we seek individuals who embrace this ethos.

⛳️ Requirements

• Fluent/native-level proficiency in both German and English, in written and spoken forms.

• Experience in an agency setting managing influencer or creator campaigns.

• A true focus on KPIs and performance, comfortable taking ownership of metrics and being evaluated on them.

• Proficient in CPV: capable of constructing creator pricing based on performance targets and justifying it.

• Strong skills in Excel and data management: adept at using formulas, pivot tables, and building trackers from the ground up.

• Familiarity with AI tools and a strong willingness to integrate them into your workflow.

• Availability to work during EST hours.

• 3 to 4 years of experience in influencer marketing, creator and talent management, or campaign and project management.

• Experience with both consumer/DTC and tech/B2B brands.

• Experience in negotiating and contracting with creators.

• Client-facing experience is essential.

🏝️ Benefits

• Support for health conditions and accommodations during the interview process.