Business Development Manager

This is a fully remote position, open to applicants in New York.

📋 Description

• Formulate and oversee the Go-To-Market (GTM) strategy plan, ensuring execution across direct, non-direct, and cross-organizational teams.

• Manage business operations, including the annual revenue plan, strategic GTM revenue (walk) for growth, and revenue forecasting.

• Collaborate with internal stakeholders to establish the GTM strategy, define necessary products, and develop a roadmap within 90 days.

• Outline and implement Allient Watertown’s product roadmap and marketing strategy.

• Lead cross-functional teams in the development and launch of new products.

• Ensure consistency with Allient’s domestic strategy while facilitating global growth.

• Supervise the complete product lifecycle from concept through to market launch.

• Work alongside R&D, engineering, and sales to define product specifications and features.

• Conduct market research and competitive analysis to pinpoint trends and growth opportunities.

• Create business cases and ROI analyses for new product initiatives.

• Design and implement integrated marketing campaigns across various channels.

• Develop compelling product messaging, positioning, and value propositions.

• Direct brand management efforts to ensure consistent representation across all platforms.

• Manage Allient Watertown’s online presence, oversee content creation, and coordinate trade show participation.

• Collaborate with sales teams to develop marketing materials, training programs, and sales tools.

• Work in conjunction with Program Management, Operations, Manufacturing, Supply Chain, and Intracompany Business Units to confirm products meet financial and profitability targets.

• Establish key performance indicators (KPIs) and monitor marketing and product performance.

• Lead and actively contribute to opportunity development alongside the sales engineering team.

• Employ a sales engineering approach to attract customers by offering expert-level product and application knowledge.

• Partner with customers to ensure the success of their projects.

• Assist customers in the initial engineering phases (e.g., component and system sizing) and subsequent testing of products or demo systems.

• Collaborate with customers to articulate product, application, and system performance and functional specifications to guide both customers and internal teams.

• Provide a technical and commercial plan internally to secure projects, which may include business cases for investment in development.

• For system-level solutions, collaborate with the internal engineering team to create customer proposals that meet specifications, define scope of work, establish factory acceptance testing, and provide quotes for engineering services.

• Identify, prospect, and pursue new business opportunities within OEMs, Aftermarket, and other Integrators across targeted market segments.

• Develop and execute strategic plans aimed at growing revenue and achieving profit objectives.

• Build and maintain strong client relationships by understanding their unique challenges and delivering customized solutions.

• Work with engineering teams to design and propose tailored solutions that incorporate Allient products and other relevant technologies.

• Conduct cold and warm calls, generate leads, and follow up to convert opportunities into secured projects.

• Prepare proposals, quotations, and bid packages in line with client requirements and project scope.

• Utilize CRM tools (e.g., MS Dynamics) to monitor leads, opportunities, and pipeline status.

• Keep track of industry trends, competitive landscape, and emerging technologies to identify new opportunities.

• Collaborate with internal teams to ensure smooth project handoff post-award for successful execution.

• Provide regular updates to senior management regarding business development activities and outcomes.

⛳️ Requirements

• Bachelor's degree in engineering or business; a technical and/or advanced degree is preferred.

• At least 8 years of experience in motion control products, systems, and technology.

• Familiarity with the defense industry, including knowledge of budgets, customers, technology, and procurement/contractual processes is preferred as this sector is a focus for growth.

• Must be located near a major airport in the Northeast and be willing to travel at least 50% of the time.

• Willingness to occasionally travel to Watertown for key strategic meetings.

• Proximity, with a home base, between Buffalo and Watertown is preferred.

• Proficient in CRM and MS Office applications.

• Candidates must possess unrestricted authorization to work in the United States at the time of hire and throughout the duration of employment.

• Visa sponsorship is not available for this position.

• Ability to cultivate strong, strategic relationships with key organizational stakeholders.

• Capability to learn about other Allient products.

• Experience with diverse sales channels, demonstrating proven leadership and the ability to drive sales.

• Strong understanding of customer and market dynamics as well as requirements.

• Excellent verbal and written communication skills, along with strong listening, negotiating, and presentation abilities.

🏝️ Benefits

• Competitive salary and performance-based incentives.

• Comprehensive health insurance plans.

• Retirement savings options with company matching.

• Opportunities for professional development and career advancement.

• Flexible work environment and schedule options.