B2B SaaS Communications Manager

This is a fully remote position, open to applicants in Mexico, +4 more states.

📋 Description

• Create a proactive communications and earned-media strategy aimed at enhancing brand visibility throughout North America and Europe.

• Spot newsworthy stories, data insights, customer achievements, business progress, and industry trends that can attract media attention.

• Directly pitch to US journalists in technology, startups, business, and SaaS sectors while cultivating long-term media relationships.

• Achieve organic coverage in Tier-1 and relevant industry publications.

• Elevate the company's Share of Voice within the technology and B2B SaaS sectors.

• Track media coverage, brand mentions, competitor activities, journalist interactions, and pertinent industry discussions.

• Collaborate with the Founder and C-level executives to cultivate personal brands and establish thought-leadership platforms.

• Ghostwrite executive communications such as LinkedIn posts, X threads, opinion articles, commentary, and social media content.

• Simplify complex business and technology concepts into compelling narratives for diverse audiences.

• Develop content distribution systems utilizing LinkedIn, newsletters, social media, and various other channels.

• Transform executive insights and company narratives into carousels, threads, newsletters, and alternative formats.

• Assist in employee advocacy initiatives.

• Leverage AI and automation to enhance communications workflows.

• Investigate GTM podcasts, executive branding, interactive newsletters, and contemporary B2B marketing channels.

• Assess communications performance and refine media outreach and content distribution methods.

⛳️ Requirements

• Over 3 years of relevant experience in B2B SaaS, technology public relations, corporate communications, media relations, or executive communications.

• Proven track record of successfully pitching US technology media organically and obtaining significant earned coverage.

• Direct experience working with journalists rather than solely depending on external PR agencies.

• Strong grasp of the US tech media landscape and what constitutes newsworthiness.

• Exceptional writing capabilities in English with C1/C2-level proficiency.

• Demonstrated experience in ghostwriting for executives on LinkedIn, X, thought leadership, or founder communications.

• Strong skills in storytelling and narrative development.

• Highly independent and capable of managing communications projects from ideation to execution.

• Resourceful and able to achieve results without substantial PR or advertising budgets.

• Data-driven mindset with knowledge of media KPIs, Share of Voice, engagement metrics, and content performance.

• Comfortable experimenting with AI tools, automation, and innovative content workflows.

• Preferred: experience in scaling a B2B SaaS or technology startup in the US, established journalist relationships, GTM podcast experience, executive personal branding, employee advocacy, or familiarity with Muck Rack, Prowly, LinkedIn automation platforms, CRM/ATS systems, and AI content tools.

🏝️ Benefits

• Competitive salary.

• Fully remote work environment.

• Opportunities for career advancement to lead and expand the global communications function.

• Flexible working hours with an emphasis on results rather than time spent at a desk.

• High degree of autonomy with minimal corporate bureaucracy.

• Long-term stability in a fast-growing, established technology company.