
Associate Director, Programmatic Investment
Posted 3 days ago

Posted 3 days ago
This is a fully remote position, open to applicants in California, +2 more states.
• Own the strategic vision for how programmatic media influences business results across the agency's client portfolio.
• Translate client goals into bidding, audience, and publisher strategies that align with performance objectives.
• Develop and refine agency frameworks for optimization, pacing, and supply-path efficacy.
• Lead vendor and DSP relationships, negotiating to maximize value and foster innovation.
• Align programmatic and direct pricing strategies while optimizing supply paths for greater efficiency.
• Identify opportunities to enhance margin and revenue through innovative deal structures and experimental partnerships.
• Act as the agency's programmatic subject matter expert, promoting organization-wide fluency in the channel.
• Present strategies to clients and articulate complex programmatic concepts in a clear manner.
• Encourage collaboration among planning, analytics, and creative teams.
• Oversee campaign setup, quality assurance, and optimization processes.
• Manage direct reports while ensuring best practices across programmatic campaigns.
• Provide timely, actionable feedback and performance insights to account teams.
• Serve as the technical lead for troubleshooting and innovation within DSPs, SSPs, and data integrations.
• Oversee pixel implementation, PMP management, and platform infrastructure.
• Evaluate new tools, features, and data applications to enhance automation, visibility, and performance measurement.
• Build and mentor a high-performing programmatic team.
• Share programmatic knowledge throughout the agency and lead the adoption of new technologies.
• Monitor industry trends and provide perspectives on podcast/audio programmatic developments.
• Assist in the creation and distribution of new business and existing client proposals.
• 5+ years of experience in media, marketing, or advertising.
• Proven success in managing programmatic strategy and campaign trading.
• Experience with DSPs such as DV360, The Trade Desk, AdsWizz, and Verizon.
• Demonstrated experience in managing and mentoring direct reports.
• Strong leadership, coaching, and team development skills.
• Extensive knowledge of DSP/SSP platforms, pixel implementation, PMP management, and programmatic data integrations.
• Excellent negotiation skills, including securing preferred vendor pricing, first-look opportunities, and innovative deal structures.
• Ability to convey complex programmatic concepts into clear and confident client-facing narratives.
• Strong strategic and analytical thinking capabilities.
• Experience linking programmatic performance metrics to broader business outcomes.
• Proven ability to create scalable frameworks for bidding, audience targeting, pacing, and supply-path optimization.
• Self-starter with an entrepreneurial mindset.
• Comfortable working in a rapidly evolving programmatic podcast/audio landscape.
• High proficiency in Microsoft Office, especially Excel.
• Familiarity with Google Sheets.
• Excellent written and verbal communication skills.
• Highly organized and deadline-oriented.
• Ability to manage competing priorities across clients and internal stakeholders.
• Strong teamwork and cross-functional collaboration skills.
• Proven ability to lead through influence.
• Competitive salaries.
• 401k program with company match.
• Bonus opportunities.
• Comprehensive health benefits package.
• Paid maternity and paternity leave.
• Pre-tax savings on commuting expenses.
• Generous paid time off.
• A highly collaborative, conscientious, and forward-thinking work environment.
• Significant impact from Day 1.
24-MAG
Mercier Consultancy MD
Worldwide Clinical Trials
SSM Health
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