Associate Director of Social Commerce

This is a fully remote position, open to applicants in Mexico.

📋 Description

• Supervise social commerce services, ensuring excellence in affiliate programs, shoppable content on TikTok Shop, and various storefront strategies on social platforms.

• Perform monthly evaluations on quality, conversion trends, and strategic alignment, sharing findings with division leaders and the Director of R&D.

• Participate in one monthly performance review with a division lead, analyzing shop performance, affiliate conversion trends, and strategic alignment across commerce-driven initiatives.

• Lead a monthly operational review with R&D leadership, summarizing performance trends, key insights, and opportunities to enhance social commerce offerings.

• Ensure the consistent application of best practices for affiliate-driven content, social storefront management, and conversion optimization across teams.

• Take ownership of specific recruitment and talent development efforts by identifying skill gaps, evaluating hiring needs, and maintaining a robust pipeline of Commerce and creator talent to effectively scale offerings.

• Spearhead the development and implementation of scalable social commerce strategies, ensuring profitability and alignment with client requirements; integrating these offerings into the division structure as adoption targets are achieved.

• Propel cross-channel shop adoption, expanding offerings across affiliate networks, social marketplaces, and emerging commerce-enabled platforms.

• Collaborate closely with the Director of R&D, Social, to test, refine, and optimize new social commerce programs, storefront strategies, and revenue-generating affiliate partnerships prior to launch.

• Assist in new business initiatives by contributing to pitches, revenue forecasting, and pricing strategies for new commerce service offerings.

• Maintain best practice playbooks for social commerce growth tactics, affiliate optimization, and emerging shop strategies, ensuring teams remain ahead of industry trends.

• Leverage AI or automation to increase efficiency or enhance outputs.

• Serve as the primary contact for commerce-driven platforms, including TTS, Euka, affiliate networks, and other social shopping integrations (Meta, Pinterest, YouTube Shopping, etc.).

• Manage platform partnerships and revenue-generating initiatives, ensuring teams effectively utilize shop optimization tools, performance tracking, and emerging monetization features.

• Oversee communication and knowledge-sharing regarding updates in commerce platforms, ensuring all divisions stay informed and adapt strategies as needed.

• Keep the organization at the forefront of social commerce advancements, integrating data-driven retail strategies and emerging revenue streams into service offerings.

• Manage one to two key commerce-driven accounts, applying real-time insights to refine service offerings and execution strategies.

• Utilize personal experience to optimize affiliate partnerships, shoppable content strategies, and storefront conversion tactics.

• Share key insights with the Director of R&D, influencing service development and continuous improvement.

• Host a monthly Commerce Trends All-Hands meeting, gathering division service leads to discuss commerce strategy, performance trends, and platform updates.

• Meet monthly with division service leads to align on commerce strategy, performance trends, and updates from emerging platforms.

• Work closely with the Director of R&D to shape new commerce service offerings, ensure scalability, and track business impact.

• Support go-to-market initiatives, ensuring commerce services are structured for profitability, adoption, and long-term growth.

• Employ AI technologies to enhance and optimize business processes.

• Utilize and leverage Power Digital's Nova ecosystem as it pertains to your department.

• Perform other relevant duties as assigned.

⛳️ Requirements

• You are a strategic and detail-oriented leader with a passion for innovation, collaboration, and operational excellence.

• You possess a proven track record in scaling product quality and ensuring consistency across divisions.

• You have experience in implementing new service advancements, particularly utilizing AI and automation.

• You demonstrate strong cross-functional leadership skills, capable of aligning diverse teams towards a common product vision.

• You possess exceptional communication and stakeholder management skills to cultivate alignment and secure buy-in.

• You maintain a client-first mindset, committed to delivering solutions that foster measurable impact and enhance customer satisfaction.

• You have extensive experience managing relationships with key digital platforms (e.g., Meta, Google, TikTok, TradeDesk).

• You hold hands-on expertise in managing client accounts, ensuring the practical application of innovations and best practices.

🏝️ Benefits

• Base salary paid in USD plus commission opportunities.

• Unlimited Time Off available from day one.

• Fully flexible work environment: full-remote, in-office, or hybrid.

• Healthcare stipend of $50/month to assist with your healthcare or insurance expenses.

• National Holidays along with 2 Mental Health Recharge Days each year.

• Unlimited opportunities for growth and leadership within a rapidly expanding company.

• Ongoing employee development programs for personal and professional growth (Hedgehog and Vital 5s).

• Quarterly awards including prize money and recognition for exceptional performance.

• Opportunities to participate in company DEI initiatives.