Associate Digital Marketing Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Assist in the planning, execution, and optimization of digital marketing initiatives across various channels.

• Coordinate digital campaign schedules and activities with Marketing and cross-functional teams.

• Develop and implement email marketing campaigns, including audience segmentation, setup, testing, deployment, and performance analysis.

• Aid in website updates and optimizations to enhance customer experience, engagement, and conversion rates.

• Create and revise digital content and copy that aligns with Parse Biosciences’ brand voice and messaging.

• Support both organic and paid social media efforts, including scheduling, community engagement, and performance tracking.

• Assist with paid search, social media, and display advertising campaigns.

• Monitor and report on website traffic, campaign engagement, audience behavior, lead generation, and conversion metrics.

• Utilize performance insights to suggest improvements for campaigns and channels.

• Contribute to SEO initiatives and enhance organic search performance.

• Collaborate with Product Marketing, Design, Communications, Sales, and other teams on integrated campaigns and commercial projects.

• Maintain campaign, website, and marketing data in relevant platforms and systems.

• Stay updated on digital marketing trends, tools, technologies, and best practices.

• Assist with additional digital marketing projects as the business expands.

⛳️ Requirements

• A Bachelor’s degree in Marketing, Communications, Business, Life Sciences, Computer Science, or a related field, or equivalent relevant experience.

• 1 to 3 years of relevant experience in digital marketing, marketing operations, demand generation, web marketing, or a related field.

• Proficiency with digital marketing and analytics platforms such as HubSpot, Google Analytics, Google Ads, or comparable tools.

• Familiarity and interest in email marketing, website content management, social media, paid digital advertising, and/or SEO.

• An analytical mindset and a keen interest in leveraging data to assess performance and enhance marketing efficiency.

• Excellent written and verbal communication skills.

• Strong organizational abilities and attention to detail, capable of managing multiple projects and deadlines.

• A proactive and collaborative approach, with the ability to work effectively across teams.

• Eagerness to learn new digital marketing tools, technologies, and strategies.

• Experience in life sciences, biotechnology, healthcare, or another technical field is preferred but not mandatory.

🏝️ Benefits

• Medical, dental, vision, and Rx (prescription) coverage starting on the 1st day of the month following your start date; Parse covers 90% of the monthly premiums for employees and 60% for dependents.

• A 401(k) program with no waiting period to enroll.

• Basic life insurance and short and long-term disability coverage; Parse covers 100% of the monthly premiums for both.

• Flexible spending account (FSA) options available for medical, dependent care, and commuting expenses.

• A transportation program (available in Seattle only).

• 12 paid holidays each year, along with a winter holiday break.

• A generous time-off policy.

• A laptop and any other necessary technical/home office equipment will be provided.