AI Marketing Specialist – Spécialiste en marketing IA

This is a fully remote position, open to applicants in Canada.

📋 Description

• Strategize, initiate, and oversee digital advertising campaigns across platforms such as LinkedIn, Google, email, and various B2B channels.

• Monitor performance metrics and deliver comprehensive reporting.

• Coordinate timelines, assets, and approvals with internal stakeholders for campaigns.

• Produce and manage one-pagers, slide presentations, brochures, case studies, and website content.

• Craft compelling copy for advertisements, landing pages, emails, and sales enablement materials.

• Translate technical or complex topics into customer-friendly messaging.

• Develop visual assets for digital campaigns, presentations, conferences, and social media channels.

• Ensure brand consistency and enhance brand guidelines as necessary.

• Assist in the planning and execution of conferences and trade shows.

• Manage logistics for booths, signage, printed materials, and giveaways.

• Support pre-event promotion and post-event follow-up campaigns.

• Keep organized project plans, asset libraries, and campaign calendars.

• Oversee multiple initiatives concurrently.

• Proactively identify and resolve gaps, delays, and quality concerns.

⛳️ Requirements

• Proficient in the latest AI marketing tools and strategies.

• 3–7 years of experience in a generalist marketing role, preferably within B2B software or technology-enabled services.

• Excellent copywriting abilities, with a knack for clear, concise, and professional communication.

• Strong graphic design skills using Adobe Creative Suite, Figma, or Canva.

• Experience in running or supporting digital advertising campaigns.

• Highly organized, detail-oriented, and focused on processes.

• Comfortable working independently in a remote setting.

• Strong written and verbal communication skills in English.

• Candidates must be legally authorized to work in Canada.

🏝️ Benefits

• Competitive salary and performance-based bonuses.

• Comprehensive health and wellness benefits.

• Opportunities for professional development and training.

• Flexible work hours and remote work options.

• Collaborative and inclusive company culture.