AI & Marketing Analytics Manager

This is a fully remote position, open to applicants in Alabama, +27 more states.

📋 Description

• Take ownership of and enhance the Marketing reporting ecosystem for pipeline metrics, channel performance, marketing expenditure, attribution, key performance indicators (KPIs), and targeted outcomes.

• Analyze performance drivers to uncover trends and opportunities, providing actionable recommendations.

• Create executive-level reports and lead performance presentations.

• Link marketing investments and campaign results to outcomes at various buying stages, as well as to pipeline, revenue, customer acquisition, and conversion rates.

• Generate reports for various channels including paid media, digital platforms, web, email, events, partnerships, account-based marketing (ABM), lifecycle marketing, organic growth, and more.

• Design and implement attribution models and measurement frameworks.

• Develop AI-driven reporting solutions that streamline data preparation, analysis, narrative creation, insight discovery, and recurring business presentations.

• Design, deploy, maintain, and enhance AI agents, skills, applications, integrations, and automations that support Marketing operations and campaign execution.

• Oversee and refine the Claude operating model, which includes approximately 25 active skills and 15 data connections.

• Maintain and optimize AI-enabled dashboards, connections, automations, and self-service reporting across the go-to-market (GTM) organization.

• Collaborate with Marketing, Sales Development Representatives (SDR), Revenue Operations, and technical teams to define data, reporting logic, system requirements, and success metrics.

• Validate the quality of data and the recommendations provided by analytical and AI tools.

⛳️ Requirements

• A minimum of 3 years of experience in B2B marketing analytics, revenue analytics, marketing operations, or a closely related area.

• At least 1 year of hands-on experience in developing business AI applications, agents, or automations that interact with data or operating systems and are actively utilized.

• Extensive experience with multi-channel marketing reporting, campaign measurement, pipeline analysis, marketing expenditures, and attribution techniques.

• Familiarity with various attribution models, including their advantages, limitations, and applicable contexts.

• Understanding of Salesforce reporting structures, campaign hierarchies, and data quality best practices.

• Ability to create and sustain AI-enabled reporting workflows, dashboards, integrations, and self-service tools.

• Strong analytical and problem-solving capabilities.

• Experience in translating intricate data, technical concepts, and AI outputs into straightforward recommendations for non-technical audiences.

• Proven experience in preparing and delivering analysis readouts, performance evaluations, or executive business updates for teams and leadership.

• A proactive and collaborative approach, with a comfort level in navigating ambiguity, experimentation, and accountability for results.

• Must be located in the US in a state where 3E is permitted to hire.

• Must be eligible to work without requiring sponsorship.

• Preferred: Experience with Claude Code, Claude Cowork, or similar AI-assisted development platforms.

• Preferred: Familiarity with n8n, Zapier, Make, Power BI, Microsoft Power Automate, Microsoft Power Platform, SQL, data warehouses, APIs, or contemporary marketing data stacks.

• Preferred: Background in a rapidly growing, B2B technology, SaaS, or private equity-backed environment.

🏝️ Benefits

• Health, dental, and vision insurance.

• Life insurance and disability coverage.

• Open paid time off (PTO) and parental leave.

• 401(k) plan with company matching.

• Employee assistance program.

• Optional supplemental benefits (Accident, Hospital Indemnity, Critical Illness).

• Performance-based incentives and/or equity may be available depending on the position.