AI Creative Producer, Video & Static – Performance Marketing

This is a fully remote position, open to applicants in Austria.

📋 Description

• Innovative creation of video and static advertisements.

• You assist the marketing team in the practical implementation of our performance creatives (with over 1M in ad spend), focusing primarily on Meta.

• You leverage AI to greatly enhance research, idea generation, copy variations, and creative derivations.

• You convert performance data (provided by our Head of Marketing) into organized creative concepts for both video and static ads.

• You comprehend the mechanics that capture attention in static ads (such as visual hierarchy, contrast, message clarity, and text-to-image ratio) and the elements that influence performance in video ads (including hook, pace, structure, and storytelling).

• Utilizing this understanding, and with AI support, you create various creative versions that are systematically tested and progressively scale the ad account.

• AI-driven production of videos for performance advertisements.

• You produce performance videos with an AI-first approach, employing common AI tools for video and image generation, such as Weavy, Gemini, Midjourney, or Sora, to efficiently develop script ideas, visual concepts, hook variations, text overlays, and messaging.

• AI-assisted creation of static advertisements.

• You establish static ads as a standalone performance channel. Leveraging AI, you generate visual concepts, headlines, claims, and layout variations and systematically derive further tests from a solid static asset.

⛳️ Requirements

• Strong enthusiasm for AI and practical experience with prevalent AI tools for video and image generation.

• Hands-on experience in editing/post-production (preferably using DaVinci Resolve) as well as in developing and optimizing static ads (such as Canva, Adobe, etc.).

• A true passion for quality food, cooking, and culinary arts, along with an eye for presenting food content attractively and in a sales-enhancing manner.

• Organized and test-oriented working methodology.

• Strong analytical and conceptual capabilities to translate data into creative ideas.

• Collaborative team-player attitude.

• Experience in performance marketing, ideally with a significant emphasis on Meta.

• Background in e-commerce, preferably in subscription or recurring business models.

🏝️ Benefits

• Learning budget & AI training.

• Annual budget for conferences, courses, and the latest AI software.

• Complimentary coffee, snacks & sweets, along with free access to MasterClass, YesChef, Primed Mind, Scoolinary, and more.

• Memorable team events.