Website Traffic Strategist

This is a fully remote position, open to applicants in United Kingdom.

📋 Description

• Develop and optimize on-page and off-page SEO strategies for the website and institutional pages.

• Plan and manage campaigns across Google Ads, Meta Ads, and LinkedIn Ads.

• Monitor traffic, conversion, and engagement metrics using Zoho Marketing Automation, Zoho PageSense, and Google Analytics 4.

• Propose and execute A/B tests to enhance conversions and retain visitors.

• Integrate campaign data with strategic reports in Zoho Analytics.

• Collaborate with automation, finance, and education teams to support online launches and events.

• Present monthly performance reports with insights and actionable recommendations.

⛳️ Requirements

• 3 to 6 years of experience in digital marketing, SEO, and paid traffic.

• Proficiency in Google Ads, Meta Ads, Google Analytics 4, Search Console, and Tag Manager.

• Experience with Zoho Marketing Automation and Zoho PageSense.

• Strong data analysis skills with a focus on performance (ROI and CAC).

• Intermediate technical English (for reading reports and tools).

• Good communication skills and proactivity in collaborating with remote teams.

🏝️ Benefits

• Remote work