Virtual Territory Business Manager – North Region

This is a fully remote position, open to applicants in Pennsylvania.

📋 Description

• Propel demand generation, enhance customer engagement, and improve business performance within a designated territory.

• Assist with both pre-launch and post-launch commercial initiatives.

• Implement sanctioned strategic and tactical plans to fulfill territory goals.

• Ensure launch preparedness, product commercialization, and ongoing business expansion primarily through digital and remote interactions.

• Build trusted relationships with retina specialists, comprehensive ophthalmologists, optometrists, genetic counselors, academic medical institutions, referral networks, and other healthcare stakeholders.

• Inform stakeholders about disease states, identify suitable patients, and facilitate the adoption of innovative therapies.

• Utilize customer insights, market analytics, competitive intelligence, and territory performance metrics to discover opportunities and prioritize accounts.

• Execute targeted strategies to enhance market penetration and optimize territory performance.

• Collaborate with Market Access, Marketing, Medical Affairs, Commercial Operations, and field-based teams.

• Connect with healthcare professionals and support staff through phone, video conferencing, email, and authorized digital channels.

• Convert national brand strategy into a localized business strategy and tactical plan.

• Promote product adoption through pre-call preparation, clinical messaging, and patient access education.

• Conduct virtual customer engagements using authorized promotional materials and compliant messaging.

• Utilize digital engagement tools, analytics, and customer insights effectively.

• Track lead and lag indicators and relay competitive intelligence and field insights to sales leadership.

• Maintain accurate records of customer interactions, account strategies, and territory activities in approved CRM systems.

• Host video meetings, virtual presentations, webinars, and remote educational sessions.

⛳️ Requirements

• Bachelor’s degree in a relevant field.

• At least 3-5 years of experience in pharmaceutical, biotechnology, specialty healthcare sales, inside sales, virtual sales, or customer engagement.

• Proven track record of business achievement.

• Experience in ophthalmology is strongly preferred.

• Preferred experience in virtual pharmaceutical sales or omnichannel customer engagement.

• Strong understanding of ophthalmology practices, retina centers, academic medical institutions, referral networks, and the ophthalmology market landscape.

• Knowledge of inherited retinal diseases, ophthalmology treatment pathways, and patient identification processes is preferred.

• Capability to develop, implement, and manage strategic account plans in a virtual setting.

• Proven success in building customer relationships and influencing treatment adoption through remote engagement channels.

• Existing connections with ophthalmologists, retina specialists, IRD specialists, genetic counselors, and key opinion leaders are highly regarded.

• Experience supporting therapies that necessitate genetic testing or specialized patient identification processes is preferred.

• Experience in launching rare diseases is preferred.

• Preferred experience in virtual pharmaceutical sales, inside sales, customer success, tele-sales, or omnichannel engagement.

• Demonstrated success in applying digital engagement strategies to enhance customer adoption and business performance.

• Effective communication of approved clinical and scientific information.

• Ability to ensure compliance with company policies and regulatory standards.

🏝️ Benefits

• Competitive salary and comprehensive benefits package.

• Reasonable accommodations during the interview and hiring process for qualified applicants with disabilities.

• Commitment to equal opportunity employment.