Technical CRM Campaign Manager

This is a fully remote position, open to applicants in Germany.

📋 Description

• Technical implementation and management of CRM campaigns using tools such as Salesforce Marketing Cloud, Braze, or comparable ESPs.

• Development and automation of workflows, journeys, and trigger campaigns.

• Segmentation of target audiences and maintenance of data models (e.g., Data Extensions in SFMC).

• Integration and connection of data sources (API, SQL, ETL processes).

• Creation and maintenance of dynamic templates (HTML, AMPscript, Liquid, etc.).

• Testing, QA, and monitoring of campaigns (including reporting & troubleshooting).

• Close collaboration with Data, Creative, and Project Management to implement comprehensive CRM projects.

⛳️ Requirements

• Over 3 years of experience working with common ESPs, preferably Salesforce Marketing Cloud, Braze, or similar platforms.

• Technical understanding of data structures, segmentation, and interfaces.

• Practical experience with SQL and at least one scripting/template language (e.g., AMPscript, Liquid, Velocity).

• Basic knowledge of HTML/CSS for email templates.

• Analytical and structured work approach with a high standard of quality.

• Very good German and English language skills (C-level).

🏝️ Benefits

• Fantastic clients such as mobile.de, RedBull, StepStone, or Kleinanzeigen.

• Exciting and diverse projects with responsibility and significant personal creative freedom.

• Opportunities for personal development and targeted talent promotion.

• Flat hierarchies, open doors, and a relaxed yet professional atmosphere.

• Home office with one preferred office day per week; fully remote options available.

• A fantastic loft office with views of the Spree right by the ring.

• Continuing education and development opportunities.

• A very satisfied team: Kununu.

• Regular team events.

• Individual benefits package (e.g., JobRad, Deutschlandticket, gym membership, BenefitPass).