Team Lead – Dating Media Buying

This is a fully remote position, open to applicants in Malta.

📋 Description

• Expanding profitable campaigns across various geographies and sectors.

• Managing substantial budgets and achieving performance objectives.

• Leading and mentoring a team of media buyers.

• Implementing process enhancements and strategic initiatives.

• Overseeing and growing high-budget campaigns across diverse traffic sources.

• Tracking, optimizing, and reporting on performance to meet revenue and ROI goals.

• Recognizing and addressing scaling opportunities, trends, and inefficiencies.

• Continuously launching and testing new campaigns, funnels, and marketing angles.

• Formulating and executing media buying strategies that align with the company's growth objectives.

• Investigating and validating new traffic sources, regions, and sectors.

• Promoting data-driven decision-making and a culture of experimentation.

• Collaborating closely with BI, Product, and Creative teams to enhance performance.

• Establishing and nurturing strong relationships with partners, networks, and sales representatives.

• Negotiating deals to secure exclusive opportunities and improved margins.

• Identifying new business prospects and revenue avenues.

• Setting clear KPIs, performance expectations, and accountability frameworks.

• Assisting in the hiring, onboarding, and training of new team members.

• Cultivating a high-performance, ownership-oriented culture.

• Refining internal processes, workflows, and campaign structures.

• Ensuring scalability and efficiency across campaigns and team operations.

• Staying informed about industry trends, tools, and platform developments.

⛳️ Requirements

• 4-6+ years of experience in media buying or performance marketing.

• Demonstrated success in managing high-spend campaigns profitably.

• Robust analytical skills with a deep understanding of data and performance metrics.

• Practical experience with large budgets and scaling strategies.

• Exceptional communication and stakeholder management abilities.

• Highly organized, disciplined, and focused on results.

• Proficient in English (both written and spoken).

• Experience in managing or mentoring a team.

• Capability to translate strategy into actionable execution.

• Strong ownership mentality - accountable for both team and business outcomes.

• Comfortable making decisions in uncertain situations.

• Ability to prioritize, delegate, and scale operations effectively.

• Nice to Have: Experience in affiliate marketing.

• Familiarity with various traffic sources (Meta, Native, Display, etc.).

• Solid understanding of CPM, CPC, CPL, and CPA models.

• Experience working with BI tools, tracking systems, or custom dashboards.

• Basic understanding of creative concepts and funnels.

🏝️ Benefits

• 💰 Competitive base salary along with attractive performance bonuses.

• 📈 Opportunity to manage substantial budgets and scale on a global level.

• 🌍 Fully remote position with an international team.

• 🚀 Fast-paced, high-growth environment where you can make a real impact.

• 🧠 Opportunities for continuous learning and professional development.